Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Go Coffee performance in the Brazil and how they change over time
See what factors influence Go Coffee performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Go Coffee' competitors in the Brazil
An analysis of Go Coffee' competitors in the Brazil
In Cafés & Restaurants
·Jul – Sep 25
Go Coffee is in the lower 40% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Go Coffee's market performance is at the 40th percentile in Brazil's Cafe & Restaurants industry, indicating a below average/lagging position. This means Go Coffee captures less foot traffic compared to most competitors. Performance peers in the same percentile range include Lagostinne Fortaleza, Hamadaya Sushi, Hoken Sushi, Etienne, The Fish and Chips Guararema, and Embaixada Carioca.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Go Coffee's overall CSAT is 90%, a decrease of 1.6 percentage points year-over-year. CSAT varies by region: Northeast Region shows 100% satisfaction with a 2.9pp increase, South Region is at 92% with a 2.6pp increase, while the Southeast Region shows 78% satisfaction with a significant decrease of 12.9pp. This suggests regional disparities in customer experience.
Average check (transaction value) indicates customer spending habits and pricing effectiveness, influencing overall revenue and profitability.
Go Coffee's overall average check is 36 BRL, a 14.1% increase year-over-year. Regional average checks vary: Northeast Region is 39.1 BRL, South Region is 37.3 BRL, and Southeast Region is 32.6 BRL. The Northeast Region has the highest average check, while the Southeast Region has the lowest.
Outlet count reflects brand reach and market penetration, influencing brand visibility and accessibility to customers.
Go Coffee has a total of 74 outlets in Brazil. The South Region has the most outlets (34), followed by the Southeast Region (29), Northeast Region (6), North Region (4), and Central-West Region (1). This indicates a strong presence in the South and Southeast regions.
Identifying top competitors helps understand the competitive landscape and refine strategies to gain market share.
Go Coffee's top competitors based on customer cross-visitation are McDonald's (10.24%), Coco Bambu (3.15%), Cacau Show - Chocolates (2.36%), Victória Pães e Confeitos (2.36%), and Giraffas (1.57%). McDonald's has a significantly higher cross-visitation rate, indicating a strong overlap in customer base.
Traffic workload analysis reveals peak hours, enabling optimized staffing and resource allocation for enhanced customer service.
Go Coffee experiences peak traffic between 11 AM and 4 PM, with the highest workload around 2 PM (49.67). Traffic is minimal before 7 AM and after 9 PM. This data suggests the need for increased staffing and resource allocation during peak hours to manage customer flow effectively.
Understanding consumer segments allows for targeted marketing, personalized experiences, and improved customer engagement.
Go Coffee's consumer base shows a slightly higher affinity among women (104) compared to men (96). Among generations, Gen X shows a high affinity (256), while Gen Y is under-indexed (69). This suggests that Gen X is strongly represented among Go Coffee's consumers, while Gen Y is underrepresented.