Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Friterie performance in the France and how they change over time
See what factors influence Friterie performance in the France and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Friterie' competitors in the France
An analysis of Friterie' competitors in the France
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Friterie is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Friterie's market performance is at the 97th percentile, which positions it as a leading brand in France's Cafe & Restaurants industry, in the top 3% of brands. This high percentile indicates strong customer preference and competitive strength. Performance peers in the same percentile: Club Bulot, Vostra Italia Restaurant cuisine du monde, LE DODO BLANC, Sold Out Burger, Le riad city, Délice de l'Inde.
Customer satisfaction (CSAT) reflects brand perception. Tracking CSAT helps understand loyalty, identify issues, and improve service for better customer retention.
Friterie's overall customer satisfaction (CSAT) is 69% in Metropolitan France, a decrease of 6.1 percentage points year-over-year. This indicates a concerning trend and suggests a need to investigate factors affecting customer perception. The CSAT has decreased from 74.42% in May 2025 to 65.49% in July 2025.
Average check reveals customer spending habits. Monitoring this KPI helps optimize pricing, promotions, and menu offerings to boost revenue and profitability.
Friterie's overall average check is 13.8 EUR, a decrease of 2.7% year-over-year. This indicates customers are spending slightly less per visit. Average check varied between 12.83 EUR and 16.58 EUR during the period from May 2025 to July 2025.
Outlet count indicates market presence and reach. Monitoring this metric reveals expansion or contraction, crucial for assessing brand growth and coverage.
Friterie has 11 outlets in Metropolitan France. A stable number of outlets indicates a consistent market presence. The geographical distribution reveals the brand's coverage.
Competitor analysis highlights direct rivals. Understanding overlaps in customer base aids strategic positioning and targeted marketing to gain competitive edge.
Friterie's top competitors based on customer cross-visitation are McDonald's (18.37%), Burger King (12.24%), 3 brasseurs (6.12%), O'Tacos (4.08%), and Volfoni (4.08%). McDonald's and Burger King represent the strongest competition for Friterie.
Traffic workload analysis reveals peak hours. Understanding customer traffic patterns allows optimizing staffing, inventory, and promotions for enhanced efficiency.
Friterie experiences peak traffic between 11:00-13:00 and 18:00-21:00. Traffic is highest at 19:00 (58.29%). This data suggests optimal times for staffing and promotions.
Understanding consumer segments informs targeted marketing. Gender and generational affinity reveals distinct preferences, enabling customized campaigns and offerings.
Women (83%) are overrepresented among Friterie's consumers, while men (116%) are underrepresented. Gen X (119%) shows high affinity, while Gen Y (88%) and Gen Z (99%) are near average.