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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence FreshMenu performance in the India and how they change over time
See what factors influence FreshMenu performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of FreshMenu' competitors in the India
An analysis of FreshMenu' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
FreshMenu is in the lower 41% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
FreshMenu's market performance is at the 41st percentile, placing it in the below average/lagging category. This indicates a need to improve its market standing relative to competitors like Darjeeling Cafe Varkala, Hotel S.S. Inn Restaurant & Rooms, Botanica, Shetty Lunch Home, 1&Only: Your Go-To Cafe and Restaurant for Delicious Dining, and Elia Kitchen & Bar.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
FreshMenu's top competitors based on customer cross-visitation are Domino's Pizza (9.26%), McDonald's (5.56%), Adyar Ananda Bhavan (5.56%), Meghana Foods (3.70%), and KFC (3.70%). This highlights the brands that FreshMenu customers also frequent, indicating potential areas for differentiation and competitive focus.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation for optimal service.
FreshMenu experiences peak traffic workload between 11 AM and 10 PM, with the highest activity around 7 PM. This information allows for optimized staffing and resource allocation during peak hours to ensure efficient service and customer satisfaction.
Consumer segment analysis informs targeted marketing, tailoring strategies to specific demographics for enhanced engagement.
Women (116) and Gen Y (108) are overrepresented among FreshMenu's consumers, indicating high affinity. Men (93), Gen X (81), and Gen Z (81) are underrepresented, suggesting opportunities to tailor marketing strategies to increase their engagement.