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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Fresco performance in the Italy and how they change over time
See what factors influence Fresco performance in the Italy and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Fresco is right in the middle
Sample of brands in the same percentile
An analysis of Fresco' competitors in the Italy
An analysis of Fresco' competitors in the Italy
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Fresco's market performance in Italy's Cafe & Restaurants industry is average, with a percentile of 50.00. This indicates a moderate market standing relative to competitors. Performance peers in the same percentile range include Osteria Giglio d'oro, Rivareno Gelato, San Giorgio Ristorante-Pizzeria, Fabbrica in Pedavena, Pizzeria Fleming, and Ciro Cascella.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and targeted marketing efforts.
Fresco's top competitors in Italy, based on customer cross-visitation, include McDonald's (3.27%), Old Wild West (2.86%), and Autogrill (2.45%). This indicates that customers who visit Fresco also frequent these establishments, highlighting potential areas for competitive differentiation.
Traffic workload reveals peak hours, optimizing staffing and resource allocation. Understanding customer flow ensures efficient service and maximizes revenue during busy periods.
Fresco experiences peak traffic workload between 19:00 and 22:00, with the highest workload at 21:00 (52.02%). Traffic is minimal between 0:00 and 6:00. This data suggests optimal staffing and resource allocation during evening hours to accommodate higher customer volume.
Consumer segments inform targeted marketing. Gender and generation insights refine messaging and positioning for maximum impact and engagement with specific groups.
Fresco's customer base shows high affinity for women (index 99.00) and men (index 101.00). Gen X is overrepresented (index 112.00), while Gen Y (index 88.00) and Gen Z (index 96.00) are underrepresented. This suggests targeted marketing towards Gen X could be particularly effective.