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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Fran's Café performance in the Brazil and how they change over time
See what factors influence Fran's Café performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Fran's Café' competitors in the Brazil
An analysis of Fran's Café' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Fran's Café is in the lower 38% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Fran's Café is in the lower 38% of brands, indicating a below average market performance. This suggests a need to improve its competitive standing. Performance peers in the same percentile include Paulo do Peixe, Padelli Ipanema, Bar do Alemão, Celsin, Tia Rosa Caldos, and Churrascaria S&J.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
Overall customer satisfaction for Fran's Café is 57%, a decrease of 7.6 percentage points year-over-year. The Southeast Region shows 62% satisfaction, while the Central-West Region has 50%. This decline suggests a need to address customer concerns to improve satisfaction levels.
Average check (AvgCheck) indicates how much customers spend per visit. Monitoring AvgCheck helps understand customer spending habits and revenue trends.
The overall average check for Fran's Café is 56.8 BRL, a 15% increase year-over-year. The Central-West Region has an average check of 60.2 BRL, while the Southeast Region has 52.5 BRL. This increase suggests customers are spending more per visit.
Number of outlets indicates brand's reach and market presence. More outlets can lead to greater brand visibility and accessibility for customers.
Fran's Café has 34 outlets in the Southeast Region, 12 in the Central-West Region, 3 in the North Region, 2 in the Northeast Region, and 1 in the South Region. The Southeast Region dominates the outlet distribution.
Identifying competitors helps understand the competitive landscape. Analyzing cross-visitation reveals which brands attract similar customers.
The top competitors for Fran's Café, based on cross-visitation, are McDonald's (15.60%), Coco Bambu (8.51%), Outback Steakhouse (7.09%), Pão Dourado (4.26%), and Cacau Show - Chocolates (3.55%). These brands attract a significant portion of Fran's Café's customers.
Traffic workload by hour reveals peak and off-peak times. Understanding traffic patterns helps optimize staffing and resource allocation.
Fran's Café experiences peak traffic workload between 10 AM and 5 PM, with the highest workload at 4 PM (55.93). Traffic is lowest between 1 AM and 5 AM. This data helps optimize staffing during peak hours.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights help tailor strategies to specific demographics.
Fran's Café shows a high affinity with women (94%) and men (106%). Gen X is overrepresented (142%), indicating high affinity, while Gen Y is underrepresented (86%). This suggests marketing should focus on Gen X.