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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Frank by Баста performance in the Russia and how they change over time
See what factors influence Frank by Баста performance in the Russia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Frank by Баста' competitors in the Russia
An analysis of Frank by Баста' competitors in the Russia
In Cafés & Restaurants
·Jun – Aug 25
Frank by Баста is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Frank by Баста's market performance is at the 60th percentile, indicating an average/above average market standing. This means the brand performs better than 59% of its peers in the Cafe & Restaurants industry in Russia. Performance peers in the same percentile range include Miradzh, Shokoladnitsa, Syrovarnya, Самая Вкусная Шаурма, and Fudzhi.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT indicates effective customer service.
Frank by Баста boasts a high overall CSAT of 92%, a significant 22.7 percentage point increase year-over-year. The Ural Federal District shows the highest CSAT at 96%, while the Northwestern Federal District has the lowest at 78%. This indicates strong customer approval across regions, with room for improvement in the Northwestern region.
Average check reveals customer spending habits, influencing revenue strategies. Monitoring this KPI helps optimize pricing and promotions.
The average check for Frank by Баста varies by region, with the Southern Federal District leading at 3.4K RUB. The overall average check data is not available. The lowest average check is in Northwestern and Ural Federal Districts, both at 2.1K RUB. This suggests regional differences in customer spending habits.
Outlet count indicates brand reach and market presence. Growth in outlets often correlates with increased brand awareness and revenue potential.
Frank by Баста has 14 outlets in the Central Federal District, representing the largest concentration. The Southern Federal District has 5 outlets, while the Northwestern and Ural Federal Districts have 4 and 3 outlets, respectively. This distribution highlights the brand's stronger presence in the Central region.
Competitor analysis identifies key rivals and their customer overlap. This insight informs strategies to differentiate and attract customers.
Frank by Баста's customers also frequently visit IL PIZZAIOLO and KFC (12% cross-visitation). Jagannath, Вкусно — и точка, and OMG Coffee share 8% cross-visitation. These brands represent key competitors for Frank by Баста in the Cafe & Restaurants industry.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to maximize customer service and revenue.
Frank by Баста experiences peak traffic workload between 18:00 and 21:00, with the highest workload at 20:00 (63.32%). Traffic is minimal between 0:00 and 10:00. This data suggests focusing resources during evening hours to optimize customer experience.
Understanding consumer segments allows for targeted marketing. Gender and generation insights enable tailored campaigns and product development.
Frank by Баста's customer base shows a high affinity for women (93 index) and Gen Y (162 index). This indicates that women and Gen Y are overrepresented among Frank by Баста's customers, suggesting a strong connection with these demographics.