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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Food Lion performance in the United States and how they change over time
See what factors influence Food Lion performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Food Lion' competitors in the United States
An analysis of Food Lion' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Food Lion is in the lower 6% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Food Lion's market performance is in the lower 6%, indicating a critically low market standing. This means Food Lion captures significantly less foot traffic compared to its competitors. Performance peers in a similar range include Charlotte’s Speakeasy, The Siren Café, Boba Tree, Root Down, Barrio Barista, and Los carnales mexican restaurant.
Competitor analysis identifies key rivals and customer preferences, informing strategic positioning and marketing efforts.
McDonald's is the most cross-visited brand by Food Lion customers (75%). Other competitors include Breakfastime, Cerro Grande, Olive Garden Italian Restaurant, and China Bay Buffet (25% each). This suggests a significant overlap in customer base between Food Lion and McDonald's.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Food Lion experiences peak traffic workload between 2 PM and 4 PM (80.14% - 86.98%), with the highest workload at 4 PM (91.67%). Traffic gradually increases from 6 AM (1.29%) to 4 PM, then declines into the evening. The lowest traffic is between 12 AM and 5 AM (0%).
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring messaging to specific groups.
Women are under-indexed (34%) compared to the average consumer, while men are over-indexed (163%). Gen X consumers are highly over-indexed (331%), indicating a strong affinity for Food Lion among this generation. This suggests that Food Lion resonates particularly well with Gen X consumers.