Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Fit Cake performance in the Poland and how they change over time
See what factors influence Fit Cake performance in the Poland and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Fit Cake is right in the middle
Sample of brands in the same percentile
An analysis of Fit Cake' competitors in the Poland
An analysis of Fit Cake' competitors in the Poland
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Fit Cake's market performance is at the 53rd percentile in Poland's Cafe & Restaurants industry, indicating an average market standing. This means Fit Cake captures an average share of customer traffic compared to its competitors. Performance peers in the same percentile range include Just Friends, Metropolis, Słoik, Beef and Pepper Steak house, Bułkę przez Bibułkę, and Kura Warzyw Gemüse Kebab.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue. High CSAT indicates a strong customer relationship.
Fit Cake's overall customer satisfaction is 91%, a decrease of 2.1 percentage points year-over-year. Lubusz and Podlaskie Voivodeships show 100% satisfaction. While generally high, the slight decrease suggests a need to investigate and address potential issues to maintain customer loyalty. Lublin, Łódź, and Warmian-Masurian Voivodeships show slightly lower satisfaction.
Average check reveals customer spending habits and pricing effectiveness, influencing revenue and profitability. It helps optimize menu and pricing strategies.
Fit Cake's average check varies by region, with Subcarpathian Voivodeship at 58.5 PLN. Overall average check data is not available, but dynamic data shows a fluctuation between 36.28 PLN and 43.39 PLN during the reporting period. Further analysis is needed to understand regional differences and optimize pricing strategies.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness. Expansion strategies rely on outlet distribution data.
Fit Cake has the most outlets in Masovian Voivodeship (14), followed by Greater Poland Voivodeship (9). Silesian, West Pomeranian and Pomeranian Voivodeships each have 6 outlets. This distribution highlights key markets for Fit Cake and informs potential expansion strategies in other regions.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning. It reveals shared customer base.
Fit Cake's customers also frequently visit McDonald's (4.67% cross-visitation) and KFC (4.03% cross-visitation), indicating these are major competitors. Pierogarnia Stary Młyn and Żabka have 1.49% cross-visitation, while Starbucks has 1.27%. This data helps Fit Cake understand its competitive landscape and customer preferences.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and customer service during peak hours. It maximizes efficiency.
Fit Cake experiences peak traffic between 10 AM and 6 PM, with the highest workload around 3 PM (56.11%). Traffic is minimal before 8 AM and after 7 PM. This data informs staffing and resource allocation to meet customer demand during peak hours and minimize costs during off-peak times.
Understanding consumer segments enables targeted marketing, improving engagement and ROI. Tailoring strategies to specific demographics enhances brand resonance.
Fit Cake's customer base shows a higher affinity towards women (index 124) compared to men (index 80). Among generations, Gen Y shows the highest affinity (index 108), while Gen Z is underrepresented (index 75). Gen X has an affinity index of 98. This suggests marketing efforts should focus on female Gen Y consumers.