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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence First Kitchen performance in the Japan and how they change over time
See what factors influence First Kitchen performance in the Japan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of First Kitchen' competitors in the Japan
An analysis of First Kitchen' competitors in the Japan
In Cafés & Restaurants
·Jul – Sep 25
First Kitchen is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
First Kitchen's market performance is at the 49th percentile in Japan's Cafe & Restaurants industry, indicating a below average/lagging market position. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Carni Grill Tennoji, Kosaku, Shinjidai Kyoto Kawaramachi Sanjo Ten, KOBE BEEF WAGYU-KATANA ASAKUSA MAIN BRANCH, Wagyu Sukiyaki Kyoto Chikarayama Shijo Kawaramachi Store, and Yappari Steak.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with repeat business.
First Kitchen's overall CSAT is 70%, a 2.2 percentage point increase year-over-year. Aichi Prefecture shows the highest CSAT at 91%, with a significant growth of 34.2 percentage points. Osaka Prefecture has a CSAT of 76%, while Kanagawa Prefecture shows 66%. The dynamic CSAT data indicates fluctuations, peaking in July 2025.
Average check (transaction value) indicates spending per customer, influencing revenue. Monitoring trends helps optimize pricing and promotions.
First Kitchen's overall average check is 1.3K JPY, a 9.1% increase year-over-year. Osaka Prefecture has the highest average check at 1.6K JPY. Kyoto Prefecture's average check is 1.5K JPY, while Kanagawa Prefecture's is 1.2K JPY. The dynamic data shows a rising trend in average check from June to August 2025.
Outlet count reflects brand reach and market presence. Growth indicates expansion, while decline may signal consolidation or challenges.
First Kitchen has the most outlets in Kanagawa Prefecture (28). Saitama Prefecture has 9 outlets, Chiba Prefecture has 8, and Aichi Prefecture has 7. Osaka Prefecture has 6 outlets. Fukuoka, Ibaraki, Kyoto and Hyogo Prefectures each have 2 outlets, while Shiga Prefecture has 1.
Identifying top competitors helps understand market dynamics and benchmark performance. Cross-visitation reveals shared customer base.
First Kitchen's top competitors based on cross-visitation are McDonald's (17.17%), 店 (10.08%), 店 (9.26%), Starbucks (8.45%), and Doutor (7.63%). This indicates a significant overlap in customer base with McDonald's, suggesting they are a primary competitor.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to maximize customer service.
First Kitchen experiences peak traffic workload between 10:00 and 19:00, with the highest workload at 12:00-14:00. Traffic is significantly lower during early morning hours (0:00-6:00), indicating a need for adjusted staffing during those times.
Analyzing consumer segments by gender and generation informs targeted marketing, enhancing engagement and brand resonance.
First Kitchen's customer base shows a high affinity for women (125 index), suggesting they are overrepresented. Gen X also shows high affinity (151 index). Gen Y is near average (96 index), while Gen Z is underrepresented (25 index).