Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Firmin performance in the France and how they change over time
See what factors influence Firmin performance in the France and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Firmin' competitors in the France
An analysis of Firmin' competitors in the France
In Cafés & Restaurants
·Jun – Aug 25
Firmin is in the lower 25% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Firmin's market performance is at the 25th percentile, indicating a below average market standing in France's Cafe & Restaurants industry. This suggests Firmin captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Chez LuLu - Le Bistrot de Mamie, Le p’tit local, LE SAINT ANDRÉ PARIS, Le Clan by des gouts et des couleurs, Factory Avignon, and Le Golfe.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Monitoring CSAT helps identify areas for improvement.
Firmin's overall customer satisfaction is 63%, a decrease of 3.4 percentage points year-over-year. This decline suggests a potential need to address service or product quality issues to improve customer perception. The CSAT in Metropolitan France mirrors the overall value.
Average check reveals spending habits, influencing revenue strategies. Tracking it helps optimize pricing, promotions, and menu offerings for profitability.
Firmin's average check is 9.8 EUR, a decrease of 4.2% year-over-year. This indicates customers are spending less per visit. The average check in Metropolitan France mirrors the overall value.
Outlet count indicates market presence and growth potential. Tracking it reveals expansion, market penetration, and brand reach within the industry.
Firmin has 16 outlets in Metropolitan France. This number represents the brand's current physical presence and distribution network within the region.
Competitor analysis identifies key rivals and customer preferences. This insight informs strategies to enhance competitiveness and attract more customers.
Firmin's top competitors based on cross-visitation are McDonald's (18.52%), Marie Blachère Boulangerie Sandwicherie Tarterie (12.96%), Buffalo Grill (5.56%), Burger King (5.56%), and BOULANGERIE ANGE (3.70%). This indicates customers who visit Firmin also frequent these establishments.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience and service quality.
Firmin experiences peak traffic workload between 6 AM and 7 PM, with the highest activity around 11 AM and 12 PM. Minimal traffic occurs between 9 PM and 5 AM. This data informs staffing and resource allocation strategies.
Understanding consumer segments by gender and generation informs targeted marketing, improving engagement and brand affinity with specific demographics.
Firmin's customer base shows a high affinity for women (86) and men (114). Gen X shows an affinity of 98, while Gen Y shows an affinity of 72. These indices suggest the relative engagement of each segment compared to the average consumer.