Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Extrawurst performance in the Germany and how they change over time
See what factors influence Extrawurst performance in the Germany and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Extrawurst' competitors in the Germany
An analysis of Extrawurst' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Extrawurst is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
Extrawurst's MARKET PERFORMANCE is at the 98th percentile, marking it as a leading brand. This high percentile indicates a strong market presence and high customer preference compared to peers like Sitara, Köz Restaurant, Waterblick, Eiscafé Mona Lisa, KAISER PAVILLON and Borsalino.
Customer satisfaction (CSAT) reflects customer sentiment, crucial for loyalty and business growth. Tracking changes identifies areas for improvement.
Overall customer satisfaction for Extrawurst is at 64%, a decrease of 9.4 percentage points year-over-year. Satisfaction varies by state, with Brandenburg at 100% (+8.3pp) and Lower Saxony at 40% (-41.8pp). A focus on states with declining CSAT is needed to reverse this trend.
Average check reflects spending per customer, indicating pricing strategy effectiveness and customer value to the brand.
The overall average check for Extrawurst is 10 EUR, a 14.3% increase year-over-year. North Rhine-Westphalia shows an average check of 9.3 EUR with no growth. Monitoring trends can improve revenue management and customer value.
Outlet count indicates brand reach and market presence, impacting accessibility and potential customer base within the Cafe & Restaurants industry.
Extrawurst has 16 outlets in North Rhine-Westphalia, 7 in Hesse, 2 in Lower Saxony, and 1 each in Brandenburg and Rhineland-Palatinate. Expanding in areas with fewer outlets can grow market share and increase brand visibility.
Competitor analysis highlights competitive landscape, customer preferences, and opportunities for differentiation and strategic positioning.
Extrawurst customers also frequent McDonald's (9.80%), Burger King (7.84%), Little EATaly (3.92%), Restaurant Pizzeria Etna (1.96%), and Restaurant Dimitra (1.96%). This cross-visitation data suggests opportunities to learn from and compete with these brands.
Understanding traffic workload by hour helps optimize staffing and resource allocation to meet customer demand efficiently and improve service quality.
Extrawurst's traffic workload peaks between 11:00 and 17:00, with the highest traffic at 13:00 (55.86%). Traffic is minimal between 20:00 and 9:00. Staffing should align with these peak hours to manage customer flow and maintain service.
Consumer segments guide marketing strategies by identifying key demographics and preferences, enabling targeted messaging and personalized offers.
Women (68%) show a high affinity. Men (118%) are overrepresented. Gen X (61%) and Gen Y (65%) both show affinity. Tailoring marketing efforts to these groups can improve engagement.