Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Eurasia performance in the Russia and how they change over time
See what factors influence Eurasia performance in the Russia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Eurasia' competitors in the Russia
An analysis of Eurasia' competitors in the Russia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Eurasia is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Eurasia's market performance is at the 71st percentile, indicating an average/above average market standing. This means Eurasia captures more foot traffic than 71% of its competitors. Performance peers in the same range include Sushi wok, Молодёжь, and Starik Khinkalych.
Customer satisfaction (CSAT) reflects brand perception. Tracking CSAT helps identify areas for improvement and gauge customer loyalty.
Eurasia's overall CSAT is 88%, a decrease of 3.4 percentage points year-over-year. In the Northwestern Federal District, CSAT is also 88%, with a similar decrease. This suggests a need to investigate and address potential issues affecting customer satisfaction.
Average check reveals customer spending habits. Monitoring this KPI helps optimize pricing strategies and identify revenue growth opportunities.
The average check for Eurasia in the Northwestern Federal District is 2000 RUB, with no growth compared to the previous year. The overall average check data is not available. The average check has increased from 1718.37 RUB in May to 2097.37 RUB in July.
Outlet count indicates brand reach. Tracking this metric helps assess market penetration and expansion effectiveness.
Eurasia has 51 outlets in the Northwestern Federal District. This indicates a significant presence in the region, suggesting a well-established distribution network.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns informs competitive strategies and market positioning.
Tokio-City is the top competitor for Eurasia, with a cross-visitation rate of 13.33%. Trapeza has a cross-visitation rate of 6.67%. Save My Day, Leo and Rene each have a cross-visitation rate of 3.33%. This highlights Tokio-City as a primary competitor.
Traffic workload analysis reveals peak hours. Understanding traffic patterns helps optimize staffing and resource allocation.
Eurasia experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (71.01%). Traffic is minimal between 0:00 and 10:00. This data can inform staffing and promotional strategies.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences enhances campaign effectiveness.
Women are overrepresented among Eurasia's consumers (affinity index 103), while men are underrepresented (affinity index 95). Gen Y is significantly overrepresented (affinity index 135), while Gen X is underrepresented (affinity index 74).