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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Eurasia performance in the Russia and how they change over time
See what factors influence Eurasia performance in the Russia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Eurasia' competitors in the Russia
An analysis of Eurasia' competitors in the Russia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Eurasia is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
Eurasia's market performance is in the top 1%, making it a leading brand. This high percentile signifies strong customer preference and market dominance compared to peers like Sushi wok, Kontakt, Starik Khinkalych, Khachapuri Tetushki Mariko, Sushi Darom, and IL Патио.
Customer satisfaction (CSAT) reflects brand perception and loyalty. High CSAT scores often correlate with repeat business and positive word-of-mouth.
Eurasia's overall CSAT is 86%, but it has decreased by 4.2 percentage points year-over-year. In the Northwestern Federal District, CSAT also stands at 86%, reflecting a similar decrease. The CSAT trend shows fluctuations over the three-month period, peaking in May at approximately 90% and then decreasing.
Average check measures customer spending per visit. Monitoring this KPI helps optimize pricing strategies and identify revenue growth opportunities.
Eurasia's overall average check data is unavailable, however, within the Northwestern Federal District, the average check is 2000 RUB. The trend over the three months reveals that the check increased from 1718.37 RUB to 2085.71 RUB.
The number of outlets indicates brand reach and market penetration. Expanding the outlet network can drive revenue growth and brand awareness.
Eurasia has 45 outlets in the Northwestern Federal District. The outlet count provides a geographical reference, while the absence of growth data suggests a period of market presence maintenance, rather than active expansion.
Competitor analysis identifies key players and their market share. This knowledge supports strategic positioning and helps capture additional market share.
Eurasia's top competitors include Tokio-City (13.33% cross-visitation), Trapeza (6.67%), Burger King (3.33%), Хлебниковъ (3.33%), and Kemska Volost' (3.33%). Tokio-City exhibits significant cross-visitation, suggesting a strong overlap in customer base.
Traffic workload identifies peak hours, which ensures optimal staffing and resource allocation and improves customer experience during high-demand periods.
Eurasia experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (71.45%). Traffic is minimal between 0:00 and 10:00. Staffing and resources should be optimized for the evening peak hours.
Understanding consumer segments enables targeted marketing. Tailoring campaigns to specific demographics improves engagement and ROI.
Eurasia's customer base shows a high affinity (101%) for women and a slightly lower affinity for men (98%). There's a very high affinity for Gen Y (135%) and a lower affinity for Gen X (74%). This shows that Gen Y is overrepresented in customer base.