Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Esso performance in the Saudi Arabia and how they change over time
See what factors influence Esso performance in the Saudi Arabia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Esso is right in the middle
Sample of brands in the same percentile
An analysis of Esso' competitors in the Saudi Arabia
An analysis of Esso' competitors in the Saudi Arabia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Esso's market performance is at the 51st percentile, indicating an average market position. This suggests moderate brand visibility and customer preference compared to peers like Joukh Indian Restaurant, Al Tanour Restaurants, Koshary Abu Tarek, Overdose, Bisat, and Copacabana Brazilian Steakhouse - Riyadh Saudi Arabia, who share a similar percentile.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
Esso's top competitors include Al Baik (14.79% cross-visitation), McDonald's (9.02%), Barn's | بارنز (8.27%), Dunkin' (7.52%), and Starbucks (6.02%). This indicates these brands attract a similar customer base, highlighting the need for Esso to differentiate its offerings and marketing.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation.
Esso experiences peak traffic between 18:00 and 22:00, with the highest workload at 21:00 (66.08%). The lowest traffic occurs between 1:00 and 5:00. This data informs staffing and resource allocation to optimize customer service during peak hours.
Understanding consumer segments allows targeted marketing, improving engagement and ROI.
Women are overrepresented among Esso's consumers (affinity index 117), while men are underrepresented (93). Gen Z shows high affinity (146), while Gen X (95) and Gen Y (102) are closer to average. This suggests Esso resonates strongly with Gen Z women.