Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Doña Chipa performance in the Paraguay and how they change over time
See what factors influence Doña Chipa performance in the Paraguay and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Doña Chipa' competitors in the Paraguay
An analysis of Doña Chipa' competitors in the Paraguay
In Cafés & Restaurants
·Jun – Aug 25
Doña Chipa is in the lower 44% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Doña Chipa's Market Performance is in the lower 44%, indicating a below average market standing. This suggests that Doña Chipa captures less foot traffic compared to its competitors. Performance peers in the same percentile range include BAR 4 HERMANOS, Restaurante Kyungkyune, BRASA & LEÑA CHURRASQUERÍA, Comedor El Paso de la Tradición, La Ferneteria, and Lomiteria liz.
Customer Satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
Doña Chipa's overall CSAT is 47%, a significant decrease of 36.1 percentage points year-over-year. This decline indicates a substantial drop in customer satisfaction, potentially impacting customer retention and requiring investigation into the causes of dissatisfaction within the Región Oriental.
Number of Outlets indicates brand reach and market presence. Growth in outlets can signify expansion and increased accessibility for customers.
Doña Chipa has 23 outlets in the Región Oriental. This indicates a concentrated presence in this region, suggesting a focused operational strategy without expansion or contraction during the analyzed period.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
Doña Chipa's customers also frequently visit Burger King (15.22%), McDonald's (15.22%), Don Vito ORIGINAL (10.87%), Ña Eustaquia (6.52%), and La Vienesa (4.35%). This indicates that Doña Chipa competes with both fast-food chains and local restaurants for customer visits.
Traffic Workload reveals peak hours, enabling efficient staffing and resource allocation. Understanding customer flow optimizes service and minimizes wait times.
Doña Chipa experiences peak traffic between 17:00 and 18:00, with the highest traffic workload at 52.21%. Traffic starts increasing at 6:00, peaks in the late afternoon, and declines sharply after 20:00. There is no traffic between 22:00 and 5:00.
Consumer Segments reveal demographic preferences, enabling targeted marketing. Understanding gender and generational affinity optimizes messaging and product offerings.
Women are over-represented among Doña Chipa's consumers (Affinity Index 110), while men are under-represented (Affinity Index 93). Gen Y shows a very high affinity (Affinity Index 177), indicating a strong preference for Doña Chipa among this generation.