Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Available by subscription
Available by subscription
See what factors influence Dessi Cuppa performance in the India and how they change over time
See what factors influence Dessi Cuppa performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Aug – Oct 25
Dessi Cuppa is in the lower 26% of brands
Sample of brands in the same percentile
An analysis of Dessi Cuppa' competitors in the India
An analysis of Dessi Cuppa' competitors in the India
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Dessi Cuppa's market performance is in the lower 26% percentile, indicating a below average market standing. This suggests that Dessi Cuppa captures less foot traffic compared to its competitors in India's Cafe & Restaurants industry. Performance peers in the same percentile range include Manmohan Samosa Center, Hotel Sri Surya, Vedant Cake, Flowers & Gifts Shop, The Potbelly Restaurant Bihar Nivas, Anticlock, and Bombay Culture The Cafe.
Identifying top competitors helps understand the competitive landscape. Cross-visitation data reveals brands that attract similar customer segments, informing competitive strategies.
Dessi Cuppa's top competitors based on cross-visitation are COCO TREE (11.29%), KFC (8.06%), Chicking (6.45%), Barbecue Space (4.84%), and Indian Coffee House (4.84%). This indicates that customers who visit Dessi Cuppa also frequent these brands, suggesting they cater to a similar customer base.
Traffic workload by hour reveals peak and off-peak times. Understanding these patterns helps optimize staffing, promotions, and resource allocation for better efficiency.
Dessi Cuppa experiences peak traffic workload between 17:00 and 21:00, with the highest workload at 20:00 (57.17%). Traffic is minimal between 0:00 and 8:00. This data suggests Dessi Cuppa is most popular during evening hours.
Understanding consumer segments by gender and generation informs targeted marketing. Affinity insights reveal which groups are most engaged, guiding tailored campaigns and positioning.
Dessi Cuppa shows high affinity with women (81%) and men (108%). Among generations, Gen X is overrepresented (141%), Gen Y is near average (103%), and Gen Z is underrepresented (41%). This suggests Dessi Cuppa resonates more strongly with Gen X and Y consumers.