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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Desi Urban Chai performance in the India and how they change over time
See what factors influence Desi Urban Chai performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Desi Urban Chai' competitors in the India
An analysis of Desi Urban Chai' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Desi Urban Chai is in the lower 24% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Desi Urban Chai's market performance is in the lower 24%, indicating a below average/lagging position. This means the brand captures less foot traffic compared to competitors. Performance peers in the same range include Panchavati Gaurav, Mayuresh Hotel, Gir Goras Kathiyawadi, Go foodies, APYTITE, and House of Wok Prive, Punjabi Bagh.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
McDonald's and Tim Hortons are the top competitors, with a cross-visitation of 10.35%. Sindhi Sweets, Gopal Sweets, and Roll Xpress each have a cross-visitation of 6.90%. This indicates that customers of Desi Urban Chai also frequently visit these establishments.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
Desi Urban Chai experiences peak traffic between 17:00 and 20:00, with the highest workload at 19:00 (55.39%). Traffic is minimal between 0:00 and 7:00. This data suggests the need for increased staffing and resource allocation during peak hours to manage customer flow effectively.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and brand affinity.
Women are overrepresented (82%) and Men are overrepresented (108%). Gen Y is overrepresented (108%), while Gen X (94%) and Gen Z (82%) are underrepresented. This suggests Desi Urban Chai resonates more strongly with Gen Y and Women.