Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Dallmeyers Backhus performance in the Germany and how they change over time
See what factors influence Dallmeyers Backhus performance in the Germany and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Dallmeyers Backhus' competitors in the Germany
An analysis of Dallmeyers Backhus' competitors in the Germany
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Dallmeyers Backhus is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand strength, showing customer preference in the industry. Key for strategic decisions and competitive analysis.
Dallmeyers Backhus holds a leading position with a market performance percentile of 99 in the Cafe & Restaurants industry in Germany. This shows high customer preference. Performance peers in a similar range include Inspektor Ćevap, Waldwirtschaft, Restaurant Korfu, Usedomer Brauhaus, Cafe Luitpold, and Ala Kefak على كيفك, indicating consistent popularity within top brands.
Customer satisfaction (CSAT) reflects brand perception and loyalty. Tracking CSAT helps to identify areas for improvement and retain customers.
Dallmeyers Backhus has a CSAT of 53%, a decrease of 6.9 percentage points year-over-year. This decline suggests a need to investigate and address customer concerns. In Schleswig-Holstein, CSAT is 56%, also showing a decrease of 6.3 percentage points. Monitoring CSAT trends is crucial to mitigate negative impacts on customer retention.
Average check indicates spending per customer visit. This metric helps evaluate pricing strategies and identify upselling opportunities.
The average check for Dallmeyers Backhus is 9.20 EUR, a 23.10% increase year-over-year, suggesting successful upselling or price adjustments. However, in Schleswig-Holstein, the average check is 7.20 EUR, with no growth, indicating regional differences in spending habits. Overall, data shows good trends in average check spendings in the reported period.
Competitor analysis identifies key rivals and their market share. Understanding competitors informs strategic positioning and differentiation efforts.
Dallmeyers Backhus's top competitors based on cross-visitation are McDonald's (14.56%), Burger King (6.80%), Bistro Baywatch (4.85%), Ahoi Steffen Henssler (3.88%), and PUCK Mein Ostseebäcker (2.91%). McDonald's represents a considerable share of crossover customers. Examining competitors' strategies could provide key insights.
Understanding consumer segments enables targeted marketing. Gender and generation insights inform relevant messaging and product development.
Dallmeyers Backhus shows high affinity with Women (affinity index not a percentage, but is 80% compared to average) and Gen X (affinity index not a percentage, but is 191% compared to average). Gen Y affinity is much lower (affinity index not a percentage, but is 19% compared to average). These metrics indicates which consumer segments are over or underrepresented. Tailoring marketing to reflect GenX preferences would increase customer base.