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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Club Sulaimani performance in the India and how they change over time
See what factors influence Club Sulaimani performance in the India and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Club Sulaimani' competitors in the India
An analysis of Club Sulaimani' competitors in the India
In Cafés & Restaurants
·Jun – Aug 25
Club Sulaimani is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Brand's share of foot traffic reveals competitive strength and customer preference in the industry, key for strategic decision-making.
Club Sulaimani is a leading brand with a market performance percentile of 99 in the Cafe & Restaurants industry in India. This indicates a strong market standing relative to competitors like Saffron Restaurant and Mouzy Banana Avil Milk, which also hold a 99 percentile.
CSAT reflects customer loyalty and service quality. Monitoring CSAT helps identify areas for improvement and strengthens brand reputation.
Club Sulaimani's overall customer satisfaction (CSAT) is 75%, showing a 1.6pp increase year-over-year. In Kerala, CSAT is also 75%, with a 1.4pp increase. The dynamic CSAT data shows fluctuations between 67.59% and 86.57% from May to July 2025.
Average check indicates spending per customer, crucial for revenue analysis and pricing strategies. It identifies customer purchasing power.
Club Sulaimani's overall average check is INR 469.9, a 0.9% decrease year-over-year. In Kerala, the average check is INR 474.8. The dynamic data shows fluctuations in average check between INR 429.73 and INR 540 from May to July 2025.
Outlet count shows market reach. Tracking expansion provides insights into growth strategy and geographic focus.
Club Sulaimani has 17 outlets in Kerala and 1 in Telangana. This distribution shows a strong presence in Kerala, while Telangana represents a smaller market presence.
Understanding competitors shows market landscape, allowing for strategic positioning and competitive advantage.
Club Sulaimani's top competitors are Pizza Hut (8.93% cross-visitation) and KFC (7.74% cross-visitation). Other competitors include Topform Restaurant (4.17%), Nila (3.57%), and Rahmath (3.57%). This suggests a competitive overlap with major fast-food chains.
Traffic workload highlights peak hours, helping optimize staffing, resource allocation, and customer experience.
Club Sulaimani experiences peak traffic workload between 16:00 and 18:00, reaching 56.58% and 56.66% respectively. The lowest traffic workload occurs between 1:00 and 5:00, indicating off-peak hours for the brand.
Analyzing consumer segments informs targeted marketing and positioning strategies, optimizing engagement and brand resonance.
Women (89 affinity index) and Men (104 affinity index). Men are slightly overrepresented. For generations, Gen X (103 affinity index) and Gen Y (106 affinity index) are overrepresented, while Gen Z (64 affinity index) is underrepresented among Club Sulaimani's consumers.