Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Cinnabon performance in the Russia and how they change over time
See what factors influence Cinnabon performance in the Russia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Cinnabon' competitors in the Russia
An analysis of Cinnabon' competitors in the Russia
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Cinnabon is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market share shows brand's foot traffic, reflecting competitive strength and customer preference, vital for strategic decisions and growth.
Cinnabon in Russia holds a leading position with a market performance percentile of 99, placing it in the top 1% of brands. This indicates a strong competitive presence. Peers within a similar leading percentile range (99) include Lori Sushi, 7 lir, Mangal, Shaverno, Yaponskiy Bokh, and Belaya Akatsiya.
CSAT reveals customer loyalty and service effectiveness, influencing brand reputation, repeat business, and overall financial health.
Cinnabon's overall customer satisfaction (CSAT) in Russia is 60%, a decrease of 9.1 percentage points year-over-year. Regional CSAT varies: Northwestern and Central Federal Districts show 61% satisfaction, while the Southern Federal District lags at 43%. There is a downward trend in CSAT from May to July 2025.
Outlet count reflects brand reach and market penetration, crucial for accessibility, revenue potential, and brand visibility.
Cinnabon has 23 outlets in Russia. The Central Federal District accounts for 10 outlets, followed by the Siberian and Southern Federal Districts with 4 each. The Far Eastern Federal District has 2 outlets, while the Northwestern, North Caucasian, and Volga Federal Districts have 1 each.
Competitor analysis highlights market dynamics, informing strategic positioning and differentiation to maintain a competitive edge.
The top competitors for Cinnabon in Russia, based on customer cross-visitation, are Вкусно — и точка (20%), Burger King (13.33%), Yobidoyobi (6.67%), Harvest (6.67%), and Stolovaya "Varenichnaya Khata" (6.67%). These brands attract a portion of Cinnabon's customer base.
Traffic patterns reveal peak operational periods, allowing for optimized staffing, inventory management, and service delivery.
Cinnabon in Russia experiences peak traffic workload between 10:00 AM and 9:00 PM, with the highest activity around 5:00 PM to 6:00 PM (51.69 and 51.04). Traffic is lowest in the early morning hours, between 1:00 AM and 7:00 AM.
Understanding demographics enables targeted marketing, customized product offerings, and enhanced customer engagement for optimal ROI.
Cinnabon's customer base in Russia shows a high affinity among women (index 117) and Gen Y (index 163). This means that these segments are strongly represented among Cinnabon's customers. Men are under-indexed (78).