Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Chopped performance in the Ireland and how they change over time
See what factors influence Chopped performance in the Ireland and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Chopped' competitors in the Ireland
An analysis of Chopped' competitors in the Ireland
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Chopped is in the top 8% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chopped's market performance is at the 92nd percentile, indicating a leading position in Ireland's Cafe & Restaurants industry. This places Chopped in the top 8% of brands, showing significant customer preference and competitive strength compared to peers like Costigan's Pub, Rob's Ranch House, Sultan's Grill, Namo, Kasi Cafe, and The Lucky Duck Pub & Cocktail Rooms, which share a similar percentile.
Customer satisfaction (CSAT) reflects customer happiness, influencing loyalty and brand reputation, directly impacting business performance.
Chopped's overall customer satisfaction (CSAT) is 73%, a significant increase of 14.1 percentage points year-over-year. This improvement suggests enhanced customer experiences, likely boosting loyalty and positive word-of-mouth. The CSAT in Leinster is also 73% with a growth of 14.3 percentage points, aligning with the overall trend.
Outlet count shows brand reach, influencing market share and accessibility for consumers in different regions.
Chopped has 12 outlets in Leinster, 2 in Connacht, and 1 in Munster. The concentration in Leinster indicates a strong presence in that region, while the presence in Connacht and Munster suggests expanding reach. The different fill percentage indicates the level of market saturation in each region.
Identifying competitors informs strategic positioning, highlighting areas for differentiation and competitive advantage in the market.
Chopped's top competitors based on customer cross-visitation are Boojum and Caffè Nero (both at 13.33%), followed by Cocobrew, Takara Ramen & Deli Sushi Bar, and Julimays (all at 6.66%). This indicates that Chopped customers also frequent these establishments, highlighting potential areas for competitive analysis and differentiation.
Traffic workload patterns help optimize staffing and resource allocation, ensuring efficient service during peak hours.
Chopped experiences peak traffic workload between 12:00 and 15:00, with the highest workload at 14:00 (71.43%). Traffic starts to pick up at 10:00 and declines after 17:00. These patterns indicate the need for optimal staffing and resource allocation during these peak hours to maintain service quality.
Analyzing consumer segments informs targeted marketing, improving engagement and resonance with different demographic groups.
Chopped's customer base shows high affinity for women (83 index, under-indexed) and a very high affinity for men (111 index, over-indexed). Among generations, Gen Y exhibits the highest affinity (156 index, over-indexed), while Gen X (46 index, under-indexed) and Gen Z (87 index, under-indexed) are less represented. This data suggests that marketing efforts could be tailored to appeal to these specific demographic groups.