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Managing Partner, Global Business Development
See what factors influence Chili's Grill & Bar performance in the Philippines and how they change over time
See what factors influence Chili's Grill & Bar performance in the Philippines and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Chili's Grill & Bar' competitors in the Philippines
An analysis of Chili's Grill & Bar' competitors in the Philippines
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Chili's Grill & Bar is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals brand's share of foot traffic, showing competitive strength and customer preference within the Cafe & Restaurants industry.
Chili's Grill & Bar holds a leading position with a percentile of 99 in the Philippines. This indicates a strong market presence, outperforming most competitors. Performance peers include: Sundays Cafe and Restaurant, Amian Cafe, Honolulu HK Cafe - SM Aura Premier, Happiness, Wild Restaurant Siargao, Thai-Noy Cuisine. These brands share a similar high-performance tier.
Customer Satisfaction reflects overall customer happiness, impacting loyalty and brand perception in the competitive Cafe & Restaurants sector.
Chili's Grill & Bar has a customer satisfaction rate of 78% in the Philippines, a slight decrease of 0.5pp year-over-year. Metro Manila shows a similar CSAT of 78%, also down by 0.4pp. There has been a fluctuation in CSAT over the past months, peaking in May and decreasing in July, indicating a need to address potential service or product issues.
Average Check indicates customer spending per visit, crucial for revenue analysis and understanding pricing effectiveness in Cafe & Restaurants.
The overall average check for Chili's Grill & Bar in the Philippines is 1.1K PHP, up 13.4% year-over-year. In Metro Manila, the average check is also 1.1K PHP. The average check value fluctuated between May and July of 2025. Increasing trends indicate effective upselling strategies or price adjustments.
Outlet count signifies brand reach, directly influencing market share and customer accessibility in the Cafe & Restaurants industry.
Chili's Grill & Bar has 13 outlets in the Philippines, with 12 located in Metro Manila and 1 in Central Visayas. The concentration in Metro Manila suggests a strategic focus on the capital region, while presence in Central Visayas indicates expansion.
Competitor analysis identifies key rivals, informing strategies to gain market share in the competitive Cafe & Restaurants environment.
Top competitors for Chili's Grill & Bar in the Philippines, based on customer cross-visitation, are McDonald's (14.81%), Starbucks (13.89%), Jollibee (12.04%), Texas Roadhouse (6.48%), and Denny's (4.63%). These brands represent significant competition for Chili's Grill & Bar's customer base.
Traffic Workload highlights peak hours, enabling efficient staffing and resource allocation in the Cafe & Restaurants operations.
Chili's Grill & Bar in the Philippines experiences peak traffic workload between 17:00 and 20:00, reaching a high of 60.76% at 19:00. Traffic is minimal between 0:00 and 9:00. This data suggests optimizing staffing and promotions during peak hours to maximize efficiency.
Consumer Segments provide insights into customer demographics, enabling targeted marketing and product development for Cafe & Restaurants.
Chili's Grill & Bar's customer base in the Philippines shows high affinity among women (95) and men (104). Generation X (127) are over-represented. Generations Y (99) and Z (97) are represented around average levels. Strategic marketing should consider the preferences of all consumer segments.