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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Chester's performance in the Thailand and how they change over time
See what factors influence Chester's performance in the Thailand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Chester's' competitors in the Thailand
An analysis of Chester's' competitors in the Thailand
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Chester's is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chester's market performance in Thailand is at the 67th percentile, indicating an average/above average market standing. This means Chester's is performing better than many competitors in the Cafe & Restaurants industry. Performance peers in the same percentile range include Amritsr, Park Terrace, ครัวตะนาวศรี, Embers, DOYAJI Korean BBQ Buffet Century โดยาจี 도야지 센츄리, and Hongmin.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and differentiation.
Chester's top competitors in Thailand, based on cross-visitation, are เชสเตอร์ (18.51%), Chester's Central RamaIX (9.25%), McDonald's (6.76%), KFC (6.05%), and Chester's Grill (Century the Movie Plaza) (5.34%). This indicates a significant overlap in customer base, particularly with other Chester's locations and major fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Chester's in Thailand experiences peak traffic workload between 10:00 AM and 7:00 PM, with the highest workload around 12:00 PM to 2:00 PM. Traffic is minimal during the night, from 0:00 AM to 6:00 AM. This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring messaging and offers.
Chester's in Thailand shows a higher affinity among women (109) compared to men (92). Among generations, Gen X (146) and Gen Z (134) show higher affinity compared to Gen Y (83). This suggests that Chester's is particularly appealing to women, Gen X, and Gen Z consumers.