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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Chai kings performance in the India and how they change over time
See what factors influence Chai kings performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Chai kings' competitors in the India
An analysis of Chai kings' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Chai kings is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Chai kings has a market performance percentile of 49 in India's Cafe & Restaurants industry, indicating a below average/lagging market position. This means the brand captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Paparizza, ILLU The Restaurant, Torchys, Swagath, Hitchki, and Chaat Ka Chaska.
Competitor analysis identifies key rivals and their customer overlap, informing strategies to differentiate and attract more customers.
Chai kings' top competitors based on customer cross-visitation are Adyar Ananda Bhavan (13.47%), McDonald's (8.08%), KFC (5.69%), Sangeetha Veg Restaurant (5.39%), and Dindigul Thalappakatti Restaurant (5.39%). This indicates that customers who visit Chai kings also frequently visit these brands.
Traffic workload by hours reveals peak and off-peak times, enabling optimized staffing, marketing, and resource allocation for better customer service.
Chai kings experiences peak traffic workload between 17:00 and 20:00, with the highest workload at 19:00 (61.53%). The lowest traffic workload occurs between 3:00 and 5:00. This data helps optimize staffing and promotions based on hourly traffic patterns.
Understanding consumer segments by gender and generation enables targeted marketing, product development, and personalized customer experiences.
Women show high affinity (index 71) and Men show over-representation (index 113). Gen X shows over-representation (index 146), Gen Y (index 93) and Gen Z (index 61) are under-indexed. This data informs targeted marketing and positioning strategies.