Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Calufe performance in the Mexico and how they change over time
See what factors influence Calufe performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
An analysis of Calufe' competitors in the Mexico
An analysis of Calufe' competitors in the Mexico
In Cafés & Restaurants
·Jul – Sep 25
Calufe is in the lower 27% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Calufe's market performance is in the lower 27% in Mexico's Cafe & Restaurants industry, indicating a below average market standing. Performance peers in the same percentile include Mariscos Villa Real, Los Columpios Del Gallo Atizapan, Tacos Doña Mary La Gritona, Café La Roca, Auguri Napoli Pizza House, and YUTORI ASIAN KITCHEN.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased revenue.
Calufe's overall customer satisfaction is 61%, a significant decrease of 28.7 percentage points year-over-year. In Veracruz, CSAT is 58%, with a decrease of 30.6 percentage points. This indicates a substantial decline in customer happiness, requiring investigation and improvement strategies.
Average check reveals customer spending habits. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
Calufe's overall average check is 240.9 MXN, a 42.8% increase year-over-year. In Veracruz, the average check is 273.5 MXN, showing no growth. The overall increase suggests customers are spending more per visit, while Veracruz's stagnation needs further review.
Outlet count indicates brand reach and expansion. Tracking this KPI shows growth and market penetration.
Calufe has 13 outlets in Veracruz. This provides a snapshot of the brand's physical presence in that state, which can be used to assess market coverage and potential for further expansion.
Identifying competitors helps understand the competitive landscape and refine strategies to gain market share.
Calufe's top competitors, based on customer cross-visitation, include Starbucks, Barbacoa De Toño, Carnitas Cadena, Little Caesars, and Sanitarios. Starbucks has a cross-visitation rate of 4.76%, indicating a significant overlap in customer base.
Traffic workload analysis helps optimize staffing and resource allocation based on peak hours.
Calufe experiences peak traffic workload between 12:00 PM and 6:00 PM, with the highest workload at 58.39% at 5:00 PM. The lowest traffic workload is between 1:00 AM and 6:00 AM. This data can inform staffing and operational decisions.