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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence CALTON performance in the Sri Lanka and how they change over time
See what factors influence CALTON performance in the Sri Lanka and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of CALTON' competitors in the Sri Lanka
An analysis of CALTON' competitors in the Sri Lanka
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
CALTON is in the top 6% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance pinpoints brand share of foot traffic, vital for competitive strength and customer preference insights in the industry.
CALTON holds a 94th percentile market performance, classifying it as a leading brand. This signifies CALTON captures a substantial share of customer traffic, indicating strong brand preference versus competitors like Be Cool Juice Bar & Sea Food Restaurant, Anjappar Authentic Indian Chettinad Restaurant, Light House Galley, New FAWZ, Barna's cafe and restaurant, and Niwahana restaurant. This reflects strong customer loyalty and effective market positioning.
CSAT reflects customer contentment, impacting loyalty and brand reputation. Tracking this KPI is crucial for spotting areas of improvement and maintaining a competitive edge.
CALTON's overall customer satisfaction (CSAT) is 69%, a decrease of 6.4 percentage points year-over-year. CSAT in Western Province is also 69%, with the same decrease. The trend suggests a potential decline in service quality or customer experience. There are no location types except the Western Province.
Outlet count indicates brand reach and expansion. Monitoring outlet distribution guides growth strategies, revealing market penetration and regional focus.
CALTON has 8 outlets in Western Province and 3 in North Western Province. This indicates a stronger presence in Western Province. The concentration of outlets suggests a strategic focus or higher market demand in this region, while North Western Province presents expansion opportunities.
Competitor analysis highlights market rivalry. Tracking cross-visitation reveals shared customer pools, informing strategies to attract and retain customers.
CALTON shares customers with Pizza Hut (17.95%), KFC (15.38%), Domino's Pizza (12.82%), P&S (Perera & Sons) (12.82%), and The Fab (10.26%). The high cross-visitation with these brands suggests competitive overlap. Strategies to differentiate and enhance customer loyalty are crucial to capture a larger share of the market.
Traffic workload identifies peak operational times. Understanding hourly demand aids staffing, resource allocation, and service optimization for enhanced customer experience.
CALTON's peak traffic occurs between 17:00 and 19:00, reaching a workload of 65.42% at 18:00. The lowest traffic is between 0:00 and 4:00. This data is important for resource allocation.
Segment analysis tailors marketing via demographics. Gender & Generation insights shape messaging, enhancing relevance and engagement for improved marketing ROI.
CALTON's customer base has a higher affinity for Men (123%) than Women (68%). Among generations, Gen X (175%) shows greater affinity than Gen Y (100%). These values, known as affinity index, help create targeted marketing and positioning strategies.