Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence BURGER LOUNGE performance in the India and how they change over time
See what factors influence BURGER LOUNGE performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of BURGER LOUNGE' competitors in the India
An analysis of BURGER LOUNGE' competitors in the India
In Cafés & Restaurants
·Jul – Sep 25
BURGER LOUNGE is in the lower 39% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
BURGER LOUNGE's MARKET PERFORMANCE is in the lower 39% in India, indicating a below average market standing. This means that the brand captures less foot traffic compared to its competitors. Performance peers in the same percentile include HOTEL ABHIRUCHI, Parampara - Flavours Of India, Rajwadi Restaurant, Saffron Restaurant, HSR, and Hotel Dhruvathare.
Customer satisfaction (CSAT) reflects how happy customers are with a brand. Higher CSAT scores often lead to increased loyalty and positive word-of-mouth.
BURGER LOUNGE has an overall CSAT of 84% in India, with a 7.7 percentage point increase year-over-year. This indicates a positive trend in customer satisfaction. In Kerala, the CSAT is also 84%, reflecting consistent satisfaction across this state.
Average check (transaction value) indicates how much customers spend per visit. Monitoring this KPI helps understand spending habits and revenue trends.
The overall average check for BURGER LOUNGE in India is 401.5 INR, a 2.7% increase year-over-year. This suggests customers are spending slightly more per visit. In Kerala, the average check is also 401.5 INR, showing consistent spending habits in this state.
The number of outlets indicates brand's reach. Tracking outlet distribution helps assess market penetration and expansion opportunities.
BURGER LOUNGE has 19 outlets in Kerala and 1 outlet in Karnataka. This shows a strong presence in Kerala, with a smaller footprint in Karnataka. The data highlights the brand's current geographic distribution.
Competitor analysis identifies key players and their market share. Understanding who customers also visit informs competitive strategies.
The top competitors for BURGER LOUNGE, based on cross-visitation, are KFC (7.01%), Chicking (5.73%), Avees Puttu House (3.82%), FRUITBAE (3.82%), and Achayan's Restaurant (3.82%). This indicates that customers who visit BURGER LOUNGE also frequent these brands.
Traffic workload by hours reveals peak times. Understanding traffic patterns helps optimize staffing and resource allocation.
BURGER LOUNGE experiences peak traffic between 17:00 and 19:00 (5 PM to 7 PM), with the highest workload at 18:00 (6 PM) at 69.29%. Traffic is minimal between midnight and 10:00 (10 AM). This data highlights the brand's busiest hours.
Understanding consumer segments helps tailor marketing. Analyzing gender and generation mix informs targeted campaigns and product positioning.
Women are over-represented among BURGER LOUNGE's customers (89 affinity index), while men are even more over-represented (105 affinity index). Gen Y is highly over-represented (120 affinity index), while Gen X (31 affinity index) and Gen Z (27 affinity index) are under-represented.