Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Burger King performance in the Qatar and how they change over time
See what factors influence Burger King performance in the Qatar and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the Qatar
An analysis of Burger King' competitors in the Qatar
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Burger King is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King in Qatar holds a market performance percentile of 97, indicating a leading position (top 3% of brands). This signifies strong customer preference relative to competitors. Performance peers include Al Waldah, La Mesa Restaurant, Huqqa Emirgan, Atyab Farooj Qatar أطيب فروج قطر, مطعم الخليجية للأسماك, and Casper & Gambini’s, all positioned at the same percentile.
Customer satisfaction reflects how well Burger King meets customer expectations, crucial for loyalty and repeat business.
Overall customer satisfaction (CSAT) for Burger King in Qatar is 79%, up 0.7 percentage points year-over-year. CSAT in Al Rayyan is 61%, a decrease of 38.9 percentage points. CSAT peaked in July 2025 at 90.48%, after a low in May 2025 of 52.63%, indicating fluctuating customer experiences.
Outlet count indicates brand reach and expansion efforts, showing investment and accessibility for customers.
Burger King has 9 outlets in Al Rayyan, 2 in Al-Daayen, 1 in Umm Salal, and 1 in Al Shahaniya, Qatar. The majority of outlets are located in Al Rayyan, suggesting a strategic focus on this region. There is no growth data available for outlet numbers.
Identifying competitors reveals customer choices and potential market share, informing competitive strategies.
Burger King's top competitors in Qatar, based on cross-visitation, are KFC (17.02%), Go Crispy (10.64%), junior's (8.51%), McDonald's (8.51%), and Tea Time (8.51%). KFC shows as the main direct competitor. These metrics indicate shared customer base and preferences within the fast-food sector.
Traffic workload shows peak hours and staffing needs, helping optimize operations and improve customer service.
Burger King in Qatar experiences peak traffic workload between 17:00 (5:00 PM) and 22:00 (10:00 PM), with the highest workload at 22:00 (10:00 PM) at 58.66%. Traffic is lowest between 3:00 AM and 6:00 AM. Resource allocation must be centered around the peak times.
Consumer segments provide understanding of the customer base, allowing tailored marketing and product development.
Burger King's consumer base in Qatar shows high affinity among men (Affinity Index 122) and under-representation among women (Affinity Index 58). Among generations, Gen X is highly represented (Affinity Index 368), while Gen Y (Affinity Index 29) and Gen Z (Affinity Index 176) also show interest, with Gen Y being under-indexed.