Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Burger King performance in the Paraguay and how they change over time
See what factors influence Burger King performance in the Paraguay and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the Paraguay
An analysis of Burger King' competitors in the Paraguay
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Burger King is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King in Paraguay has a market performance percentile of 99, indicating a leading position in the Cafe & Restaurants industry. This means Burger King captures a significant share of customer traffic compared to its peers. Competitors like Ese Lugar, Ña Eustaquia, Pizza Hut, McDonald's, La Paraguayita and El Café de Acá share a similar top-tier positioning.
Customer Satisfaction (CSAT) reflects customer happiness, directly impacting loyalty and brand perception. High CSAT scores often lead to repeat business and positive reviews.
Burger King in Paraguay shows a 65% customer satisfaction, a 7pp increase year-over-year. This indicates improved customer sentiment. The Región Oriental maintains a 65% satisfaction rate, showing consistent service quality in the area.
Average Check reveals spending patterns. Monitoring this KPI helps in pricing strategies and understanding customer purchasing power and menu preferences.
The overall average check for Burger King in Paraguay is 58.9K PYG, a 1.9% decrease year-over-year. This suggests customers are spending slightly less per visit. The Región Oriental's average check is consistent with the overall average, indicating stable spending habits.
Number of Outlets indicates brand reach and market penetration. It reflects the physical presence and accessibility of the brand to its customers.
Burger King has 38 outlets in Paraguay, all located in the Región Oriental. This demonstrates concentrated market presence, indicating regional saturation within the Cafe & Restaurants sector.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns aids in strategic positioning and competitive advantage.
McDonald's is the top competitor for Burger King in Paraguay, with a 17.30% cross-visitation rate. Pizza Hut follows at 8.45%, with Don Vito ORIGINAL, La Vienesa and Amandau having smaller, but notable cross-visitation percentages.
Traffic Workload highlights peak hours, crucial for staffing and resource allocation. Understanding traffic patterns optimizes operational efficiency and customer experience.
Burger King in Paraguay experiences peak traffic between 11:00 AM and 10:00 PM, with the highest workload around 8:00 PM to 9:00 PM. The lowest traffic is between midnight and 9:00 AM. Resource allocation should be adjusted to align with these peaks.
Consumer Segments highlights marketing strategy by Gender/Generation and shows customer engagement and interest in the brand.
Burger King's customer base in Paraguay shows high affinity among both Women (99) and Men (101). Gen X shows an affinity index of 113, Gen Y is 96, while Gen Z displays a higher affinity index of 144. This suggests targeted marketing towards Gen Z might be effective.