Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Burger Farm performance in the India and how they change over time
See what factors influence Burger Farm performance in the India and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger Farm' competitors in the India
An analysis of Burger Farm' competitors in the India
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Burger Farm is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Burger Farm holds a leading market performance with a percentile of 99, placing it in the top 1% of brands. This indicates a strong competitive position relative to peers like Pappens Restaurant, SOMRAS BAR & KITCHEN, and others all at the 99th percentile.
Customer satisfaction (CSAT) measures how well a brand's products/services meet customer expectations, directly impacting loyalty and revenue.
Burger Farm's overall CSAT is 71%, a decrease of 12 percentage points year-over-year. CSAT varies significantly by state, with Madhya Pradesh at 93% and Haryana at 33%. This suggests a need to investigate and address regional differences in customer experience.
Average check (transaction value) shows customer spending per visit, indicating pricing strategy effectiveness and customer purchasing power.
Burger Farm's average check is 473.8 INR, a 29.8% increase year-over-year. Rajasthan has the highest average check at 509 INR. This increase shows customers are spending more per visit.
Number of outlets indicates brand reach and market presence, reflecting expansion strategy and potential revenue generation.
Burger Farm has 47 outlets in India, with 34 located in Rajasthan. The distribution of outlets is heavily concentrated in Rajasthan, indicating a significant market presence in that state.
Identifying top competitors through cross-visitation helps understand the competitive landscape and refine marketing/product strategies.
Burger Farm's top competitors based on customer cross-visitation are McDonald's (8.78%), Domino's Pizza (7.07%), and Burger King (5.35%). These brands capture a significant share of Burger Farm's potential customer base.
Analyzing traffic workload by hour reveals peak times, enabling optimal staffing and resource allocation for better customer service.
Burger Farm experiences peak traffic between 17:00 and 21:00, with the highest workload at 20:00 (62.20%). Traffic is minimal between 0:00 and 8:00. This highlights the need for resources during peak hours.
Analyzing consumer segments by gender and generation helps to target marketing efforts and tailor products/services to specific groups.
Burger Farm's customer base shows women are overrepresented (83 index) and Gen Z are overrepresented(126 index). This high affinity among female and Gen Z consumers can inform marketing.