Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Broccoli Pizza & Pasta performance in the United Arab Emirates and how they change over time
See what factors influence Broccoli Pizza & Pasta performance in the United Arab Emirates and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Broccoli Pizza & Pasta' competitors in the United Arab Emirates
An analysis of Broccoli Pizza & Pasta' competitors in the United Arab Emirates
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Broccoli Pizza & Pasta is in the top 6% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals competitive strength and customer preference via brand’s share of foot traffic, crucial for strategic decision-making.
Broccoli Pizza & Pasta holds a 'leading' market position with a percentile of 94 in the UAE's Cafe & Restaurants industry. This indicates a strong market presence. Performance peers include Gad Restaurant, Dino's Bistro Italiano, EL GENDY RESTAURANT, Unicorn Cafe, Shahbandar Mandi (Bait Al Zain) Restaurants, and Qasr Marib Mandi - مطعم قصر مأرب للمندي, all at the same percentile.
Customer satisfaction (CSAT) is key to brand loyalty and revenue. High CSAT indicates happy customers, leading to repeat business and positive reviews.
Overall customer satisfaction for Broccoli Pizza & Pasta is 79%, a 19.2 percentage point decrease year-over-year. CSAT varies by region: Dubai (89%), Abu Dhabi Emirate (82%), and Sharjah Emirate (68%), each showing a decline. This suggests a need to investigate and address factors impacting customer experience across all locations, especially in Sharjah.
Average check reflects spending per customer. Monitoring it helps understand pricing effectiveness and identify revenue growth opportunities.
The overall average check for Broccoli Pizza & Pasta is 55.6 AED, a 32.5% decrease year-over-year. In Dubai, the average check is 55.8 AED. The decline suggests a shift in customer spending habits or pricing impact, needing analysis.
Outlet count indicates brand reach and market presence. Expansion reflects growth, while contraction signals strategic realignment or challenges.
Broccoli Pizza & Pasta has 6 outlets in Abu Dhabi Emirate, 5 in Dubai, 3 in Sharjah Emirate, 2 in Fujairah Emirate, and 1 in Ajman Emirate. This distribution reveals the brand's concentration in Abu Dhabi and Dubai, with fewer locations in other Emirates.
Competitor analysis identifies key players and customer preferences, informing competitive strategies and market positioning.
Broccoli Pizza & Pasta's top competitors based on cross-visitation are McDonald's (9.86%), KFC (8.45%), Burger King (7.04%), Starbucks (5.63%), and AlSafadi Restaurant DIFC (4.23%). This indicates customers who visit Broccoli Pizza & Pasta also frequent these fast-food and dining establishments.
Traffic workload patterns reveal peak hours, enabling optimized staffing, resource allocation, and marketing efforts for better service and efficiency.
Traffic workload for Broccoli Pizza & Pasta varies throughout the day, peaking between 20:00 and 23:00, with the highest workload at 22:00 (62.57%). The lowest traffic occurs between 03:00 and 07:00. This data informs staffing and promotional strategies.
Understanding consumer segments allows targeted marketing, improving engagement by tailoring strategies to specific demographics and preferences.
Broccoli Pizza & Pasta's consumer base shows Men are overrepresented (132 affinity index), while Women are underrepresented (47 affinity index). Gen X is highly engaged (139 affinity index) while Gen Y (110 affinity index) are also engaged. The brand should consider these segments when planning marketing.