Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Braaker performance in the Germany and how they change over time
See what factors influence Braaker performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Braaker' competitors in the Germany
An analysis of Braaker' competitors in the Germany
In Cafés & Restaurants
·Jun – Aug 25
Braaker is in the lower 42% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Braaker's Market Performance is in the lower 42%, indicating a below-average market standing. This suggests that Braaker captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Zenner, Watzke, DoneCake, Sushi For You, YipekYoli Seidenstraße, and Oggi’s Gemüsekebab.
Customer Satisfaction reflects customer loyalty and overall brand perception, influencing repeat business and positive word-of-mouth.
Braaker's overall Customer Satisfaction is 80%, a decrease of 4.2 percentage points year-over-year. In Schleswig-Holstein, CSAT is 78%, with a decrease of 7.7 percentage points. This indicates a potential decline in customer happiness, especially in Schleswig-Holstein, requiring attention to service and product quality.
Average Check reveals spending habits, reflecting menu pricing strategy and customer willingness to spend per visit.
Braaker's overall Average Check is 11.2 EUR, an increase of 17.5% year-over-year. In Schleswig-Holstein, the Average Check is 12.3 EUR, with no growth. This suggests customers are spending more per visit overall, but spending in Schleswig-Holstein is stagnant.
Number of Outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential.
Braaker has 15 outlets in Schleswig-Holstein. This indicates a moderate presence in the region. Further analysis is needed to determine if this number is optimal for market coverage and potential growth.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Braaker's top competitors based on customer cross-visitation are McDonald's (7.56%), Junge Die Bäckerei. (7.56%), Block House (4.65%), Schweinske Restaurant in Hamburg (2.91%), and Burger King (2.33%). This indicates that Braaker's customers also frequently visit these fast-food and bakery chains.
Traffic Workload reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service.
Braaker's peak traffic workload occurs between 8 AM and 11 AM, with the highest workload at 10 AM (52.18%). This suggests that Braaker experiences the most customer activity during the late morning hours, requiring adequate staffing during this period.
Consumer segments inform targeted marketing, tailoring messages to resonate with specific demographics and maximize engagement.
Braaker's customer base shows a high affinity towards women (91%) and men (106%). Among generations, Gen X shows a high affinity (107%), while Gen Y (76%) and Gen Z (57%) are under-indexed. This suggests that Braaker appeals more to Gen X and men, with opportunities to engage Gen Y and Gen Z more effectively.