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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Bongpiyang performance in the South Korea and how they change over time
See what factors influence Bongpiyang performance in the South Korea and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Bongpiyang' competitors in the South Korea
An analysis of Bongpiyang' competitors in the South Korea
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Bongpiyang is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows the brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Bongpiyang, with a Market Performance of 99 in South Korea's Cafe & Restaurants industry, holds a leading position. This percentile indicates a very strong market presence compared to its peers. Performance peers in a similar range include: aussie table haeundae, 무월한남, 미진축산, 할리스코, Chimps Burger, Coffee M Stable.
Outlet count reflects brand reach. More locations can increase accessibility and market share, driving revenue growth and brand recognition.
Bongpiyang has 1 outlet in Gyeonggi, South Korea, which represents 100% of its locations. There is no growth value or type data provided, so outlet count is stable within the defined period.
Identifying competitors is key to understanding the market landscape. It informs strategies for differentiation, customer acquisition, and competitive positioning.
Bongpiyang's top competitors, based on cross-visitation, include Starbucks (18.18%), Haedamchae (6.82%), Kkanbu Chicken (6.82%), 갈비도락 (6.82%) and 이삭토스트 (4.55%). Starbucks stands out as a significantly more frequented competitor, suggesting it shares a considerable customer base with Bongpiyang.
Understanding traffic patterns helps optimize staffing and inventory. Efficient resource allocation improves customer experience and maximizes profitability.
Bongpiyang's peak traffic workload occurs between 12:00 and 19:00, with the highest workload at 78.01% at 12:00. There is no traffic between 0:00 and 9:00, or after 21:00 and 23:00. This shows that Bongpiyang experiences the maximum customer visits during the lunch to early dinner period.
Understanding consumer segments enables targeted campaigns. Tailoring marketing to specific demographics maximizes engagement and marketing ROI.
Bongpiyang shows strong engagement of women (66%), Gen Y (131%), and Gen X (88%). Men are strongly represented (123%), while Gen Z affinity (73%) is under-indexed. This data highlights key demographics to target with tailored marketing.