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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Bigos performance in the Honduras and how they change over time
See what factors influence Bigos performance in the Honduras and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Bigos' competitors in the Honduras
An analysis of Bigos' competitors in the Honduras
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Bigos is in the lower 36% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Bigos is at the 36th percentile, indicating a below average market performance in Honduras's Cafe & Restaurants industry. This suggests Bigos captures less foot traffic than most competitors. Performance peers in similar range: Pollo Campero, Savoy Café, Dunkin', La Campesina de las Riguas, Oasis Chill & Thrill, La Casita De Los Chicharrones.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Bigos's overall customer satisfaction (CSAT) is 49%, a decrease of 19.1 percentage points year-over-year. In Francisco Morazán, CSAT is 56%, with a slight increase of 1 percentage point. The CSAT trend shows a stable level around 47.83% during the reported period.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Bigos has 30 outlets in Honduras. Francisco Morazán has the highest number of outlets (13), followed by Cortés (7). Other states have significantly fewer outlets, indicating a concentration of Bigos's presence in these regions.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Bigos in Honduras, based on cross-visitation, are Pizza Hut and Burger King (10.81% each), followed by Coco Baleadas, Wendy's, and Espresso Americano (8.11% each). This indicates that customers who visit Bigos also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Bigos experiences peak traffic between 10 AM and 7 PM, with the highest workload around 1 PM (60.74%). Traffic is minimal before 8 AM and after 9 PM, suggesting operational adjustments to match customer demand throughout the day.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Bigos's customer base shows a higher affinity among men (137 index) compared to women (47 index). Gen X is overrepresented (177 index), while Gen Y is slightly underrepresented (92 index). This suggests targeted marketing towards men and Gen X could be effective.