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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Big Burger performance in the Switzerland and how they change over time
See what factors influence Big Burger performance in the Switzerland and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Big Burger is right in the middle
Sample of brands in the same percentile
An analysis of Big Burger' competitors in the Switzerland
An analysis of Big Burger' competitors in the Switzerland
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Big Burger's market performance in Switzerland is average/above average at the 52nd percentile. This indicates a moderate market presence. Performance peers in the same range include Five Guys, Riccardo's, Manu Gelato, Spice Village Indian Restaurant &Tandoori Specialist, Kashmir, and Trattoria Sempre.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Big Burger's overall customer satisfaction in Switzerland is 84%, a decrease of 4.8 percentage points year-over-year. St. Gallen and Zug show 100% satisfaction. Zurich has a slightly lower satisfaction at 88% with a decrease of 3.1 percentage points. Aargau shows the lowest satisfaction at 66%.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
Big Burger's average check in Switzerland varies by state. Aargau has the highest average check at 37.8 CHF. Lucerne's average check is 34.3 CHF, and Zurich's is 32.7 CHF. Overall average check data is not available.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Big Burger has a total of 18 outlets in Switzerland. Zurich has the highest number of outlets with 7. Aargau has 5 outlets. St. Gallen has 2 outlets. Schwyz, Bern, Zug and Lucerne each have 1 outlet.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Big Burger's top competitors in Switzerland, based on cross-visitation, are McDonald's (9.84%), Burger King (8.20%), Ace Cafe (3.28%), Patties - Burger & Fries Restaurant (3.28%), and Starbucks (3.28%). This indicates a significant overlap in customer base with these brands.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and customer service.
Big Burger's peak traffic workload in Switzerland occurs between 17:00 and 21:00, with the highest workload at 19:00 (56.14). Traffic is minimal between 0:00 and 9:00. This data suggests the need for increased staffing during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Big Burger's consumer base in Switzerland shows a high affinity with women (80%), and an over-representation of men (114%). Gen X is represented with an affinity index of 81%, Gen Y with 96%, and Gen Z is significantly over-represented with an affinity index of 319%.