Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Berelsmann performance in the Germany and how they change over time
See what factors influence Berelsmann performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Berelsmann' competitors in the Germany
An analysis of Berelsmann' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Berelsmann is in the lower 19% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Berelsmann's market performance is in the lower 19%, indicating a critically low market standing. This means Berelsmann captures a smaller portion of customer traffic compared to competitors. Performance peers in the same percentile range include Anleger 511, China Restaurant MONGOLIA, Vinsi, Rehhofstübchen, FISCHclub Blankenese, and Cafe am See.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive positioning and marketing strategies.
Berelsmann's top competitors based on customer cross-visitation are Restaurant Akropolis (15.79%), Ristorante da Pietro (10.53%), Burger King (10.53%), McDonald's (10.53%), and Bäckerei Wolke (10.53%). This indicates shared customer base and potential areas for differentiation.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience.
Berelsmann experiences peak traffic workload between 08:00 and 16:00, with the highest traffic around 11:00 (57.45%). Traffic is minimal between 20:00 and 05:00. This data informs staffing and resource allocation strategies.
Consumer segment analysis informs targeted marketing by understanding demographic affinity, optimizing messaging and channel selection for higher engagement.
Berelsmann's customer base shows a high affinity for both Women and Men. Among generations, Gen X (72%) and Gen Y (56%) are the most represented segments. These affinity insights can inform targeted marketing and positioning strategies.