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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Bengô Açaí performance in the Brazil and how they change over time
See what factors influence Bengô Açaí performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Bengô Açaí' competitors in the Brazil
An analysis of Bengô Açaí' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Bengô Açaí is in the lower 27% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Bengô Açaí's MARKET PERFORMANCE is in the lower 27%, indicating a below average market position. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include 13BARRA4 Lounge, San Remo Bakery, Caranguejo da Villa, Gyozabar, Boteco e Hamburgueria Moniz, and Cabanas Burguer Valparaíso.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Bengô Açaí's overall CSAT is 80%, a decrease of 14.5 percentage points year-over-year. The Northeast Region shows a CSAT of 82%, with an 11 percentage point decrease. This indicates a decline in customer satisfaction, requiring investigation into potential causes and implementation of improvement strategies.
Average check reveals customer spending habits, influencing revenue and profitability strategies.
Bengô Açaí's overall average check is 32.8 BRL, a decrease of 5.3% year-over-year. The Northeast Region shows an average check of 33 BRL, with no growth. This suggests customers are spending slightly less per visit, potentially impacting overall revenue.
Outlet count indicates brand reach and market presence, influencing accessibility and growth potential.
Bengô Açaí has 33 outlets in the Northeast Region, 16 in the North Region, and 1 in the Central-West Region. The Northeast Region represents the largest concentration of outlets, indicating a strong regional presence.
Competitor analysis identifies key rivals, informing competitive strategies and market positioning.
Bengô Açaí's top competitors based on customer cross-visitation include Churrascaria CLARA GRILL, Chopperia Cutrim, Sal e Brasa, Casuale Concetto, and Churrascaria Boi de Raça, each with a cross-visitation rate of 4.65%. This indicates shared customer interest and potential areas for competitive differentiation.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
Bengô Açaí experiences peak traffic workload between 13:00 and 22:00, with the highest workload at 20:00 (60.09%). Traffic is minimal between 0:00 and 12:00. This data suggests the need for increased staffing and resource allocation during peak hours to manage customer flow effectively.
Consumer segment analysis enables targeted marketing by understanding demographic preferences.
Bengô Açaí's customer base shows a high affinity towards women (index 81, delta -18.67) and a very high affinity towards Gen Y (index 172, delta 71.56). Men are over-represented (index 119, delta 18.81). This suggests marketing strategies should focus on these segments.