Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Ben & Jerry's performance in the Australia and how they change over time
See what factors influence Ben & Jerry's performance in the Australia and how they change over time
Available by subscription
Available by subscription
An analysis of Ben & Jerry's' competitors in the Australia
An analysis of Ben & Jerry's' competitors in the Australia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Ben & Jerry's is in the top 11% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals brand's share of foot traffic, reflecting competitive strength and customer preference within its industry.
Ben & Jerry's holds the 89th percentile in Market Performance in Australia's Cafe & Restaurants industry, positioning it as an average/above average performer. This indicates a solid market presence, with performancePeers including Saisons, Eltham Hotel, Pottery Green Bakers, Double Dragon Dumplings, O'Bombay, and Archie Rose Distilling Co.
Customer satisfaction (CSAT) indicates loyalty. High CSAT is crucial for retention, positive reviews, and brand advocacy, influencing business growth.
Ben & Jerry's overall customer satisfaction (CSAT) in Australia is 76%, a 4.2pp increase year-over-year. CSAT varies by state, with New South Wales at 100%, Queensland at 82%, and Victoria at 44%. Recent months show fluctuating CSAT, peaking at 86.67% in June 2025.
Outlet count indicates market presence and expansion. Tracking outlets by location reveals growth areas and regional strengths.
Ben & Jerry's has a varying number of outlets across Australian states. Victoria leads with 6 outlets, followed by Queensland with 5, New South Wales with 4, Western Australia with 3, Australian Capital Territory with 2, and South Australia with 1.
Competitor analysis identifies key rivals and customer overlap. Cross-visitation data reveals shared customers, informing competitive strategies.
Ben & Jerry's shares customers with several competitors in Australia. McDonald's has the highest cross-visitation at 14.29%, followed by Hungry Jack's Burgers, Red Rooster, and Boost Juice, each at 9.52%. Elston Restaurant & Bar has a 4.76% cross-visitation rate.
Traffic workload analysis by hour helps optimize staffing and resource allocation to meet customer demand effectively throughout the day.
Ben & Jerry's experiences peak traffic workload between 12:00 PM and 6:00 PM, with the highest workload at 14:00 (2:00 PM) with 57.59%. Traffic is minimal during early morning hours, indicating a need to focus resources during peak times.
Understanding consumer segments allows for targeted marketing. Gender and Generation insights enable tailored campaigns, boosting engagement and ROI.
Ben & Jerry's customer base shows a stronger affinity towards women (index 118) compared to men (index 86). Among generations, Gen Z shows a high affinity (index 448), while Gen Y shows relatively average affinity (index 57).