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Managing Partner, Global Business Development
See what factors influence Bella Italia performance in the Austria and how they change over time
See what factors influence Bella Italia performance in the Austria and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Bella Italia' competitors in the Austria
An analysis of Bella Italia' competitors in the Austria
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Bella Italia is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals a brand’s share of foot traffic, showing its competitive strength and customer preference in the industry.
Bella Italia's Market Performance in Austria is at the 98th percentile, a leading position. This means the brand outperforms most competitors in attracting customers within the Cafe & Restaurants industry. Performance peers include BABA Döner, Ciao Ciao, Restaurant Babylon, apollo, Das kleine Asia Haus, and Lilly Beach House, who all share similar strong position.
Customer Satisfaction (CSAT) is crucial for understanding customer loyalty and identifying areas for service improvement.
Bella Italia's overall CSAT is 76%, slightly down by 0.1pp year-over-year. Carinthia shows the highest CSAT at 87% but has decreased by 7.4pp, while Lower Austria is at 82% with a significant increase of 11.2pp. Styria has the lowest CSAT at 61% with a decrease of 33.6pp. CSAT fluctuated between 58.73 and 86.44 during the reporting period.
Average Check reveals customer spending habits, affecting revenue forecasts and menu pricing optimization.
Bella Italia's overall average check is 18.30 EUR, a slight decrease of 0.5% year-over-year. Carinthia has the highest average check at 20.70 EUR, while Styria's is 18.70 EUR. The average check varied from 17.00 to 19.23 EUR during the period, indicating potential seasonal or promotional impacts on spending.
The Number of Outlets indicates brand's market coverage, potential, and scalability for expansion.
Bella Italia has the most outlets in Lower Austria (3), followed by Carinthia and Upper Austria (2 each), and then Styria and Salzburg (1 each). This distribution indicates regional focus and growth opportunities in areas with fewer outlets.
Analyzing Competitors uncovers market dynamics, competitive threats, and opportunities for differentiation and strategic positioning.
Bella Italia's top competitors based on customer cross-visitation are McDonald's (15.63%), Burger King (12.50%), Le Burger (4.69%), Burger-Werk Gmunden (3.13%), and Das Traunstein (3.13%). This shows that Bella Italia's customers also frequently visit fast-food chains.
Traffic Workload highlights peak hours, enabling staffing optimization and resource allocation for improved service.
Bella Italia experiences peak traffic between 12:00 and 20:00, with the highest workload around 18:00 (53.26%) and 13:00 (53.17%). Traffic is minimal between 0:00 and 9:00. This data helps optimize staffing during busy periods.
Consumer Segments inform targeted marketing, product development, and positioning by understanding audience demographics and preferences.
Bella Italia's customer base has a high affinity for women (90%) and men (106%). Among generations, Gen X is average indexed (101%), while Gen Y (80%) and Gen Z (59%) are under-indexed. This suggests a need to increase engagement with younger consumers.