Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence BAYER - Bäckerei & Konditorei performance in the Germany and how they change over time
See what factors influence BAYER - Bäckerei & Konditorei performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of BAYER - Bäckerei & Konditorei' competitors in the Germany
An analysis of BAYER - Bäckerei & Konditorei' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
BAYER - Bäckerei & Konditorei is in the top 4% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
BAYER - Bäckerei & Konditorei's Market Performance is in the top 4% (96th percentile), which is a leading position. This indicates a strong market presence and high customer preference compared to competitors in Germany's Cafe & Restaurants industry. Performance peers in the same percentile range include: Restaurant & Café Nordlicht, Taverna Athene, ALRIGHTY Roastery & Coffee Shop, Balthazar Bar & Restaurant, Fischkopp, and SunSEEbar beach lounge.
Customer Satisfaction reflects brand's ability to meet customer expectations, influencing loyalty and repeat business.
BAYER - Bäckerei & Konditorei's overall customer satisfaction (CSAT) is 77%, with an 8.5 percentage point increase year-over-year, signaling improved customer perception. CSAT varies by location, with Bavaria showing 80% and Baden-Württemberg 57%. The increasing trend in CSAT from May to July 2025 suggests positive operational changes or marketing impacts.
Number of Outlets reflects brand's market presence and expansion strategy, impacting accessibility and revenue potential.
BAYER - Bäckerei & Konditorei has 9 outlets in Bavaria and 8 in Baden-Württemberg. The distribution of outlets across states indicates the brand's coverage and market penetration in different regions of Germany. Bavaria shows 100% bar fill percentage, Baden-Württemberg 88.89%.
Competitor analysis identifies direct rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for BAYER - Bäckerei & Konditorei, based on customer cross-visitation, are Bäckerei Betz | Ihr Traditionsbäcker (13.33%), Subway (10%), McDonald's (10%), Gelateria Miraval Ulm (10%) and China-Restaurant Chaussee (6.67%). These brands represent the alternative choices or additional venues customers visit. This information is valuable for understanding market dynamics and customer preferences.
Traffic Workload by hours reveals peak operational times, optimizing staffing and resource allocation for efficient service.
Traffic workload for BAYER - Bäckerei & Konditorei peaks between 9 AM and 12 PM, reaching its highest point at 10 AM (55.86%). Activity starts increasing at 6 AM and declines after 4 PM. This indicates morning hours are the busiest. Optimizing staffing during these peak hours is crucial for managing customer flow.
Consumer segments analysis informs targeted marketing, tailoring strategies to specific demographics for maximized impact.
The consumer data reveals that women exhibit a high affinity (index 137) and men are under-indexed (index 79). Among generations, Gen X is over-represented (index 107), while Gen Y is under-indexed (index 85). This suggests women and Gen X are more engaged or represented in the customer base compared to men and Gen Y.