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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Baskin-Robbins performance in the Pakistan and how they change over time
See what factors influence Baskin-Robbins performance in the Pakistan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Baskin-Robbins is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Baskin-Robbins' competitors in the Pakistan
An analysis of Baskin-Robbins' competitors in the Pakistan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
Baskin-Robbins holds the 99th percentile, a leading position indicating strong market share. This signifies high customer preference compared to competitors like Muhammadi Nehari House, Khyber Hujra, Loaded, Elclassico, Savor Foods, and Lasani Pizza Time, all at the 99th percentile.
Competitor analysis identifies key players and customer preferences, guiding strategic decisions and competitive positioning in the market.
Baskin-Robbins' customers also frequently visit KFC (19.21%), McDonald's (15.23%), Cheezious (7.28%), Tim Hortons (7.28%), and Hardee's (6.62%). This overlap informs competitive strategies.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation to maximize customer satisfaction and sales.
Baskin-Robbins experiences peak traffic between 6 PM and 9 PM, with the highest workload at 59.35% at 9 PM, and the lowest workload is at 4 AM (2.21%), so consider resource allocation.
Understanding consumer segments by Gender and Generation informs targeted marketing, product positioning, and enhanced customer engagement.
Baskin-Robbins shows a high affinity with women (125 index) compared to men (95 index), suggesting an over-representation relative to the average consumer. Gen X (431 index) demonstrates over-representation, whereas Gen Y (46 index) is under-indexed.