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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Baked Potato performance in the Brazil and how they change over time
See what factors influence Baked Potato performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Baked Potato' competitors in the Brazil
An analysis of Baked Potato' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Baked Potato is in the lower 20% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Baked Potato's market performance is in the lower 20% in Brazil's Cafe & Restaurants industry, indicating a critically low market standing. Performance peers in the same percentile include SAN MARCO PANETTERIA E PADARIA, Tenda Turca, Veg e Lev - Alimentação Saudável, Alagoana Choperia | Watering hole, Home Chopp, Vip Pizza, and Sorveteria e distribuidora Bom D +.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Baked Potato's overall customer satisfaction in Brazil is 11%, a significant decrease of 36.6 percentage points year-over-year. This indicates a substantial decline in customer happiness, potentially impacting brand loyalty and requiring immediate attention to improve customer experience.
Outlet count indicates brand reach and market presence, influencing accessibility and revenue potential.
Baked Potato has 20 outlets in the Southeast Region of Brazil. This indicates the brand's physical presence and accessibility to customers in that region. There is no growth value provided, so the number of outlets is stable.
Competitor analysis identifies key rivals, informing competitive strategies and market positioning.
The top competitors for Baked Potato, based on customer cross-visitation, are Mania de Churrasco! Prime Steak & Burger, Burger King, Vivenda do Camarão, Outback Steakhouse, and McDonald's. Each competitor shares 10% cross-visitation, indicating shared customer base.
Traffic workload analysis optimizes staffing, marketing, and resource allocation based on peak hours.
Baked Potato experiences peak traffic workload between 10 AM and 10 PM, with the highest traffic around 9 PM. The lowest traffic workload occurs between midnight and 9 AM. This data helps optimize staffing and resource allocation.
Consumer segment analysis informs targeted marketing and positioning strategies based on demographic insights.
Women are overrepresented among Baked Potato's consumers (affinity index 129), while men are underrepresented (affinity index 71). Gen Y is highly overrepresented (affinity index 172), indicating a strong affinity for the brand among this generation.