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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Backstube performance in the Norway and how they change over time
See what factors influence Backstube performance in the Norway and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Backstube' competitors in the Norway
An analysis of Backstube' competitors in the Norway
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Backstube is in the lower 41% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Backstube's MARKET PERFORMANCE is in the lower 41% in Norway's Cafe & Restaurants industry. This below average position indicates a need to improve market share. Performance peers in the same percentile include Kos Kos, SOI ONE, Ricksha Pakistani Street food, Berserk Bar & Grill, Restaurant Gammelbua, and Molo Brew.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Backstube's overall customer satisfaction is 82%, a decrease of 6.5 percentage points year-over-year. CSAT varies by location, with Troms og Finnmark at 97% and Vestland at 71%. The trend shows a decline from May (97.37%) to July (74.36%), indicating potential issues needing attention.
Number of outlets indicates brand reach and market presence, influencing accessibility and customer convenience.
Backstube has a total of 9 outlets. The distribution of outlets by county is: Vestland (3), Buskerud (2), Vestfold (1), Troms og Finnmark (1), Akershus (1), and Østfold (1). Vestland has the highest concentration of Backstube outlets.
Identifying competitors helps understand the competitive landscape and refine strategies to gain market share.
Backstube's top competitors based on customer cross-visitation are McDonald's (8.22%), Godt Brød (4.11%), Olivia (4.11%), Fly Chicken (4.11%), and Skansen (2.74%). McDonald's has the highest cross-visitation rate, suggesting a significant overlap in customer base.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service.
Backstube experiences peak traffic between 9:00 and 17:00, with the highest workload around 11:00 (54.78%). Traffic is minimal between 22:00 and 6:00. This data informs staffing and operational decisions to meet customer demand effectively.
Understanding consumer segments allows for targeted marketing and product development, enhancing customer engagement and brand loyalty.
Backstube's customer base consists of 88% women and 108% men (affinity index). Gen X has an affinity index of 48%, Gen Y 65%, and Gen Z 179%. Gen Z shows a high affinity, while Gen X and Gen Y are under-indexed.