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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Bäcker Müller performance in the Germany and how they change over time
See what factors influence Bäcker Müller performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Bäcker Müller' competitors in the Germany
An analysis of Bäcker Müller' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Bäcker Müller is in the lower 30% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Bäcker Müller's Market Performance is at the 30th percentile, indicating a below average market standing. This means the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Crosta, Waldwirtschaft Heidekönig, Zum Schusterjungen, Fischkutter Flipper - Das Original, Rice Garden - Modern Vietnamese Kitchen, and DER LÖWE Becker Gastro GmbH.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies.
Bäcker Müller's top competitors based on customer cross-visitation are McDonald's (15.15%), Schwälmer Brotladen (6.06%), Burger King (4.55%), Bäckerei Künkel (4.55%), and Bäckerei Moos GmbH (4.55%). McDonald's has the highest overlap in customer base, suggesting it is a primary competitor for Bäcker Müller.
Traffic Workload reveals peak hours, optimizing staffing and resource allocation for better service.
Bäcker Müller experiences peak traffic workload between 8:00 AM and 12:00 PM, with the highest workload at 10:00 AM (50.17). Traffic is minimal between 9:00 PM and 5:00 AM. This data suggests the need for increased staffing and resource allocation during peak hours to manage customer flow effectively.
Consumer Segments reveal key demographics, enabling targeted marketing and product development.
Women are overrepresented (85%) among Bäcker Müller's consumers, while men are also overrepresented (110%). Gen X shows high affinity (134%), while Gen Y is underrepresented (30%) and Gen Z is near average (97%). This suggests that marketing efforts should focus on Gen X and consider strategies to attract Gen Y.