Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Bäcker Fehrmann performance in the Germany and how they change over time
See what factors influence Bäcker Fehrmann performance in the Germany and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Bäcker Fehrmann is in the top 2% of brands
Sample of brands in the same percentile
An analysis of Bäcker Fehrmann' competitors in the Germany
An analysis of Bäcker Fehrmann' competitors in the Germany
Top-5 brands that brand's customers also visit
Market performance reflects brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Bäcker Fehrmann holds a leading market position with a performance percentile of 98. This indicates a strong competitive standing, capturing a significant portion of customer traffic. Performance peers, positioned at same level, include Paul Rackwitz, Autohof Achern, Berwari - Grillhaus & Fresh Food, Aroma, Treiser Biergarten & Minigolf, and Kulmbacher Kommunbräu.
Customer satisfaction is crucial for loyalty and growth, reflecting service quality and customer experience impact on brand perception.
Bäcker Fehrmann shows a high customer satisfaction, with an overall CSAT of 90%, a 7.1 percentage point increase year-over-year. In Saxony, CSAT also stands at 90%, reflecting consistent service. The CSAT trend from May to July 2025 ranged from 83.87% to 97.06%, indicating generally positive customer sentiment.
Average check indicates spending per transaction, vital for revenue insights and pricing strategy optimization to boost profitability.
Bäcker Fehrmann's average check is 11.5 EUR, showing a 20.1% year-over-year increase, reflecting increased customer spending. The average check in Saxony is also 11.5 EUR. The average check trend from May to July 2025 ranged from 10.38 EUR to 14.09 EUR, indicating increased sales.
Outlet count indicates market presence and reach, crucial for expansion, brand visibility, and serving customer base effectively.
Bäcker Fehrmann has 16 outlets in Saxony, demonstrating a solid regional presence. This stable outlet number suggests consistent market coverage in the specified region.
Competitor analysis is essential to understand market dynamics, identify threats/opportunities, and refine competitive strategies for growth.
Bäcker Fehrmann's top competitors based on customer cross-visitation are McDonald's (15.52%), Burger King (6.90%), Bäckerei Dreißig (6.90%), Jaika Kebab Bautzen (5.17%), and Naturresort Bieleboh (3.45%). McDonald’s has significant overlap in customers.
Traffic workload distribution is crucial for staffing, inventory, and promotions, ensuring optimal service during peak hours.
Bäcker Fehrmann experiences peak traffic between 8 AM and 4 PM, with the highest workload at 3:00 PM. Traffic starts picking up at 6 AM, peaks during midday, and declines after 5 PM, with no traffic between 8 PM and 5 AM.
Analyzing consumer segments by gender and generation informs targeted marketing, optimizing brand messaging and product relevance.
Bäcker Fehrmann's customer base shows a higher affinity towards women (84%) and over-representation for Gen Y (162%) and Gen Z (206%). Gen X affinity is 41%. These segments show an over-representation relative to average consumers.
Cafés & Restaurants