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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Bäcker Beckmann performance in the Germany and how they change over time
See what factors influence Bäcker Beckmann performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Bäcker Beckmann' competitors in the Germany
An analysis of Bäcker Beckmann' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Bäcker Beckmann is in the lower 26% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Bäcker Beckmann's market performance is in the lower 26%, indicating a lagging position. This means the brand captures less foot traffic compared to competitors. Performance peers in the same range include Beim Griechen, Cafe am See, Manufactum Brot & Butter, Ciao, moono Frozen Yogurt & Bubble Tea, and Gelato Mio.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with repeat business.
Bäcker Beckmann's overall CSAT is 63%, a 5.2 percentage point increase year-over-year. This indicates improved customer happiness. In North Rhine-Westphalia, CSAT also stands at 63%, reflecting consistent satisfaction across the region.
Number of outlets indicates brand reach and market presence. More outlets can mean greater convenience and brand visibility for customers.
Bäcker Beckmann has 20 outlets in North Rhine-Westphalia. This indicates the brand's physical presence and accessibility within the state.
Identifying top competitors helps understand the competitive landscape and benchmark performance. It informs strategies to gain market share.
Bäcker Beckmann's top competitors based on customer cross-visitation are McDonald's (28.57%), Cafe Extrablatt (14.29%), Burger King (8.57%), Big Boost Burger (5.71%), and Cafe Schrader (5.71%). This shows where Bäcker Beckmann's customers also frequent.
Traffic workload by hour reveals peak and off-peak times, enabling efficient staffing and resource allocation to meet customer demand.
Bäcker Beckmann experiences peak traffic between 8 AM and 12 PM, with the highest workload at 10 AM (58.81%). Traffic is minimal between 8 PM and 6 AM. This highlights the need for adequate staffing during morning hours.
Understanding consumer segments by gender and generation enables targeted marketing. Affinity insights inform positioning strategies to attract key demographics.
Bäcker Beckmann's customer base shows a high affinity for women (index 97) and men (index 102). Gen X shows an affinity index of 143, Gen Y shows an affinity index of 38, and Gen Z shows an affinity index of 240. This indicates the brand is over-indexed with Gen X and Gen Z, and under-indexed with Gen Y.