Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Asia Imbiss is in the top 8% of brands
Sample of brands in the same percentile
See what factors influence Asia Imbiss performance in the Germany and how they change over time
See what factors influence Asia Imbiss performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Asia Imbiss' competitors in the Germany
An analysis of Asia Imbiss' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing competitive strength and customer preference in the industry.
Asia Imbiss, with a market performance percentile of 92, is a leading brand. This signifies a strong market standing relative to competitors like TreibGut Restaurant, Geschw. Martin Eisdiele Garda oHG, PINO | Italienische Pizza-Manufaktur, mediterrane Leidenschaft, Zorbas, and Cafe Zeit Baabe, which share a similar market position.
Customer satisfaction is vital because it shows customer loyalty, affects brand reputation, and drives revenue through repeat business and positive referrals.
Asia Imbiss shows a high customer satisfaction, with an overall CSAT of 88%, a significant increase of 13 percentage points year-over-year. Saxony shows the highest CSAT at 100%, followed by Baden-Württemberg at 79%. The CSAT dynamic data shows customer satisfaction has varied between 76.92% and 100% during the period.
Tracking outlet numbers indicates brand reach and expansion, reflecting market penetration and growth potential within different regions.
Asia Imbiss has a distribution of outlets across Germany, with Saxony having the highest number of outlets (4), followed by Baden-Württemberg (3), Brandenburg (2), and Lower Saxony (2). Mecklenburg-Vorpommern and Bavaria each have 1 outlet.
Competitor analysis reveals market dynamics, identifies key players, and informs strategies to gain a competitive edge and attract customers.
The top competitors for Asia Imbiss, based on cross-visitation, are McDonald's (12.5%), Asia Bistro An Dong (8.33%), and Burger King (8.33%). Zum Landstreicher and Cavete Muenster each account for 4.17% of cross-visitation, indicating shared customer bases.
Traffic workload analysis shows peak hours, informs staffing and resource allocation, optimizing operational efficiency and customer experience.
Asia Imbiss experiences peak traffic workload between 11:00 AM and 7:00 PM, with the highest workload observed around 12:00 PM (58.16%). Traffic is minimal during early morning and late-night hours.
Analyzing consumer segments allows tailored marketing, improving engagement and ROI by addressing unique needs and preferences of each group.
Consumers of Asia Imbiss are predominantly women, with an affinity index of 84. The affinity index for men is 109. The Gen Z segment is overrepresented with an affinity index of 289, while Gen Y shows an affinity index of 45.