Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Anjappar Chettinad Restaurant is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Anjappar Chettinad Restaurant performance in the India and how they change over time
See what factors influence Anjappar Chettinad Restaurant performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of Anjappar Chettinad Restaurant' competitors in the India
An analysis of Anjappar Chettinad Restaurant' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Cafés & Restaurants
Market performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference.
Anjappar Chettinad Restaurant, with a market performance of 99, is a leading brand. This high percentile means that Anjappar captures a significant share of customer traffic compared to its competitors. Performance peers include Al Taza, Amrik Sukhdev Dhaba, Natural Ice Cream, Aminia Restaurant, Sree Annapoorna, and Karigari, all within the same top percentile bracket.
Customer satisfaction (CSAT) reflects how happy customers are with their experience, which strongly impacts loyalty and future sales.
Overall customer satisfaction for Anjappar is 85%, a decrease of 2.9 percentage points year-over-year. Satisfaction varies by location: Tamil Nadu shows 89% with a decrease of 0.4pp, while Karnataka has 54% with a significant drop of 30pp. This decline in Karnataka requires attention to understand and address local issues.
Average check reveals how much customers spend per visit, crucial for revenue optimization and menu pricing strategies.
The overall average check for Anjappar is INR 830.5, a 3% increase year-over-year. In Tamil Nadu, the average check is INR 847.1, while in Karnataka, it's INR 682.7. This difference suggests regional variations in spending habits or menu preferences.
Outlet count indicates brand reach and market penetration, influencing accessibility and overall revenue potential.
Anjappar has 32 outlets in Tamil Nadu, 8 in Karnataka, and 1 in West Bengal. The distribution shows a strong presence in Tamil Nadu, with potential for expansion in other regions.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
Anjappar's top competitors based on customer cross-visitation are KFC (6.71%), Adyar Ananda Bhavan - A2B (6.56%), Dindigul Thalappakatti Restaurant (6.56%), Haveli (3.57%) and Pizza Hut (3.06%). This indicates shared customer interest and potential areas for competitive differentiation.
Traffic workload shows peak hours, helping optimize staffing and resource allocation for better customer service.
Anjappar's peak traffic workload occurs between 11:00 AM and 10:00 PM, with the highest activity around 2:00 PM (62.68%). This suggests the need for adequate staffing and resource allocation during these hours to manage customer flow effectively.
Understanding consumer segments allows for targeted marketing and product development to cater to specific demographics.
Women show a slightly higher affinity (102%) than men (99%). Gen Z is overrepresented (109%), while Gen X (98%) and Gen Y (96%) are underrepresented. Marketing strategies should consider the preferences and behaviors of Gen Z.