Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Anita Gelato performance in the Australia and how they change over time
See what factors influence Anita Gelato performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Anita Gelato is in the lower 44% of brands
Sample of brands in the same percentile
An analysis of Anita Gelato' competitors in the Australia
An analysis of Anita Gelato' competitors in the Australia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Anita Gelato's market performance is in the lower 44% percentile, indicating a below average market standing. This suggests that only 44% of potential customers choose Anita Gelato over competitors. Performance peers in the same percentile range include Fortress, SONGDO GUKBAP 송도국밥, The Squire's Landing, Longwang Restaurant, Little C's, and Metro Pita Kebab.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Tracking CSAT helps identify areas for improvement and maintain a competitive edge.
Anita Gelato's overall customer satisfaction is 81%, a decrease of 4.2 percentage points year-over-year. Queensland shows 82% satisfaction, New South Wales 80%, and Australian Capital Territory 79%. The trend indicates a need to address declining satisfaction, particularly in New South Wales.
Number of outlets indicates brand reach and market presence. Tracking outlet distribution helps assess growth, market penetration, and geographic performance.
Anita Gelato has 7 outlets in New South Wales, and 1 outlet each in Queensland, Victoria, and the Australian Capital Territory. The concentration in New South Wales suggests a strong regional presence there, with opportunities for expansion in other states.
Competitor analysis identifies key rivals and their customer overlap. Understanding cross-visitation patterns informs competitive strategies and targeted marketing efforts.
Anita Gelato's top competitors based on customer cross-visitation are McDonald's (10.26%), Hungry Jack's Burgers (3.85%), Opera Bar (3.85%), Guzman y Gomez (3.85%), and Gelato Messina (3.85%). A significant portion of Anita Gelato's customers also visit McDonald's, suggesting a need to differentiate and capture more customer loyalty.
Traffic workload analysis reveals peak hours and customer flow. Understanding these patterns helps optimize staffing, resource allocation, and service efficiency.
Anita Gelato experiences peak traffic between 12:00 PM and 8:00 PM, with the highest workload around 8:00 PM (55.39%). Traffic is minimal during early morning hours. This data suggests a need for increased staffing and resource allocation during peak hours to ensure optimal customer service.
Understanding consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies and enhance customer engagement.
Anita Gelato's customer base shows a high affinity for women (110 index) and Gen Z (185 index). Men are under-indexed (91 index), as are Gen X (46 index) and Gen Y (92 index). This suggests that marketing efforts should focus on Gen Z and women, while strategies to attract Gen X, Gen Y and men should be considered.