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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence 30ML performance in the Netherlands and how they change over time
See what factors influence 30ML performance in the Netherlands and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
30ML is right in the middle
Sample of brands in the same percentile
An analysis of 30ML' competitors in the Netherlands
An analysis of 30ML' competitors in the Netherlands
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
30ML's market performance is at the 49th percentile, indicating a below average/lagging position in the Cafe & Restaurants industry in the Netherlands. This suggests that 30ML captures less foot traffic compared to many competitors. Performance peers in the same percentile range include LuminAir, Il Vicolo, Massimo Gelato, Paco Ciao, Gourmet Burger, and RAMEN-ISM & IMPOSSIBLE.
Customer satisfaction (CSAT) reflects customer happiness. High CSAT scores often correlate with customer loyalty and positive word-of-mouth referrals.
30ML's overall customer satisfaction in the Netherlands is 80%, a decrease of 2.3 percentage points year-over-year. This indicates a slight decline in customer happiness, which could impact repeat business and brand perception. Monitoring and addressing the causes of this decline are crucial.
Average check reveals how much customers spend per visit. Tracking this metric helps understand revenue trends and customer spending habits.
The average check for 30ML in the Netherlands is 15 EUR, a decrease of 7.6% year-over-year. This suggests customers are spending less per visit, which could be due to various factors like menu changes or economic conditions. Further investigation is needed to understand the cause.
Number of outlets indicates brand's market presence. More outlets can mean greater accessibility and brand visibility for customers.
30ML has 19 outlets in the Netherlands. This number represents the brand's physical presence and potential reach within the country. Maintaining or expanding this number can influence market share and customer convenience.
Competitor analysis identifies key players attracting similar customers. Understanding competitors helps refine strategies and differentiate the brand.
The top competitors for 30ML, based on customer cross-visitation, are McDonald's (9.16%), Bagels & Beans (6.11%), KFC (3.05%), Hawaiian Poke Bowl (3.05%), and t Zusje (2.29%). This indicates that customers who visit 30ML also frequently visit these brands, suggesting they cater to similar customer needs or preferences.
Traffic workload by hours shows peak and off-peak times. This helps optimize staffing, promotions, and resource allocation throughout the day.
30ML experiences peak traffic between 11 AM and 3 PM, with the highest workload around 12 PM (59.10%). Traffic is minimal during early morning and late evening hours. This data can inform staffing schedules and targeted promotions during peak times.
Understanding consumer segments allows for targeted marketing. Tailoring strategies to specific demographics can improve engagement and ROI.
30ML's customer base shows a high affinity among women (132 index) and Gen Z (155 index), indicating these segments are overrepresented compared to the average consumer. Gen Y also shows a high affinity (127 index). Gen X is underrepresented (84 index). Marketing efforts could be tailored to resonate with these key demographics.