Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Zhar Pitstsa is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Zhar Pitstsa performance in the Russia and how they change over time
See what factors influence Zhar Pitstsa performance in the Russia and how they change over time
Available by subscription
Available by subscription
An analysis of Zhar Pitstsa' competitors in the Russia
An analysis of Zhar Pitstsa' competitors in the Russia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows the brand’s share of foot traffic, revealing its competitive strength and customer preference within the Cafe & Restaurants industry.
Zhar Pitstsa, with a market performance of 99%, is a leading brand in Russia's Cafe & Restaurants industry. This high percentile indicates a strong market presence relative to competitors like SushiVesla, Tubatay, Surf Coffee, Шаурма #ЛАВАШ, Shourma, and Суши Love, all positioned similarly.
Customer Satisfaction (CSAT) reflects customer happiness, driving loyalty and repeat business. High CSAT scores boost brand reputation and attract new customers.
Zhar Pitstsa's overall CSAT is 52%, up 1.9pp year-over-year, showing improved customer happiness. CSAT varies by region: Central Federal District shows a strong 58% while Southern Federal District has a lower 19% with a significant decrease. The CSAT fluctuates, peaking in May 2025 but dropping in June.
Average Check tracks the average spending per customer, indicating pricing strategy effectiveness and customer purchasing power and overall revenue.
Overall Average Check data is not available, so we cannot evaluate trends across the country. In the Central Federal District, the Average Check is 659.3 RUB. The average check demonstrates variability during the observed period. The lowest average check value occurs in April and May, while the highest value is in June.
Number of Outlets indicates brand reach and expansion strategy. A wide distribution can increase brand visibility and market share across the country.
Zhar Pitstsa has 30 outlets in the Central Federal District, 6 in the Southern Federal District, 2 in the Northwestern Federal District, and 1 in the Volga Federal District. This distribution indicates a strong presence in the Central region but limited reach in other regions.
Identifying key competitors helps refine marketing strategies and understand competitive landscape dynamics for Zhar Pitstsa and improve offers.
Top competitors visited by Zhar Pitstsa's customers include Вкусно — и точка, Kebab King, Zhar Ptitsa, Ariran, and Elitar, each with a cross-visitation rate of 14.29%. This reveals shared customer base with other fast-food restaurants and kebab establishments.
Traffic Workload identifies peak hours, allowing for optimized staffing, resource allocation, and promotional timing and overall efficiency.
Traffic workload peaks between 11:00 AM and 9:00 PM, with the highest traffic around 5:00 PM (63.44%). The lowest traffic is between midnight and 7:00 AM. Zhar Pitstsa should optimize staffing and promotions during peak hours to maximize sales and customer satisfaction.